On the marketing means of "good voice in China"

Source: Internet
Author: User

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The reference to "the good voice of China" is estimated to be unknown. This program let China billion people always pay attention to, let like music, there is music dream of the audience regain strength, to find self-confidence, the charm of the stage is too big, let the hopeless person see hope, let the dream of sailing again, of course, although this program has been bombarded by all sides But in the end it was a fire, and we all know that the students who went on "The Good voice of China", all burst red, a performance worth unexpectedly reached more than 300,000. Then this kind of talent show has become an innovative means, marketing model, to achieve an industrial chain of profit.

The marketing means of "good voice in China" is worth learning

1. Novel and unique

We see "The good voice of China" a lot of things are different from other talent shows, the idea of heart lyrics so that more young people have self-confidence, the form of four instructors are turned and "ring song" to stimulate the audience, and then to the characters, whether the mentor or the students are very amazing strength. Therefore, "China's good voice" by virtue of these novel, unique patterns have to attract the audience's attention. And our business is also the case in marketing, if we have consistently adhered to a very old-fashioned way of marketing to promote their own enterprises, then the effect is certainly not very obvious, only to take a more innovative, more unique way to allow users to be satisfied with the heart, will continue to pay attention to your products, your program! For example, our company has recently attended a sugar cocktail party, and there may be hundreds of millions of individuals and you want to be prominent in the crowd out of your business, there is no point of innovation is not enough, if the light by some flyers propaganda, etiquette beauty, it can only be out of money and force did not get the effect of it, the method is more, depends on how you think, how to operate ~ ~ It is also one of the ideas that companies are constantly moving forward and expanding.

2. Event exposure

In fact, we all know that "China's good voice" since the fire, more media exposure point, more hot topic, let the user hold more suspicion to go to the guessed, this is also let the Chinese sound more fire reason, a lot of web, meager, television, all have in the good sound of the student's private life, or more intimate events ~ This is the media in the disclosure, or behind the scenes to create an "event marketing", we should be more clear. and enterprises in marketing also to do something to do, not all things must follow the principle, previously seen on the internet a medium-sized enterprise exposure "China's most beautiful editor beauty"

This will certainly not allow the network community to conduct a major census, and this enterprise name unexpectedly also can in Baidu Drop-down box and Baidu related search appears, as for this person is not beautiful or in the end is not China's most beautiful editor beauty, but their effect reached, everything OK, as for the online discussion the more fierce, The propaganda effect on the enterprise is better!! Of course more ideas more ways to wait for us to do!

3, build the strongest team

Behind the success of the event there will always be a strong team, "The Good voice of China" has a good team, from planners, to producers, to mentors, to the contestants, we all work together to create a good atmosphere. And each student almost all have the moving story, this also lets the good voice become the people gossip discussion hot spot. Then the enterprise in marketing also need to have a common effort, the common progress of the strong ~ if we always take a look at it, do one step to calculate a step, then the result is finally regret ~ Hard to strive for a good direction to make the enterprise more brilliant!

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