One is clothing O2O, the other is the real estate O2O the United States and Australia habitat

Wu resigned from the handle net CEO position, is on August 6, 2012. After that, he made two companies, one is the clothing O2O "The United States and Canada Le", the other is the real estate O2O "The United States Australian residence".

Wu is probably the Chinese Internet undertaking "living fossil", more than the internet records of "boiling 15" record longer. Wu is a typical "returnee" internet entrepreneur, after graduating from the Department of Electrical Engineering at Tsinghua University, he went to the U.S. to study in the United States, obtained a master's degree in computer Science from the West Michigan University, and then resigned after working for AMD to get a green card. At this point, Wu long 20 years of entrepreneurial career began.

Riders

Almost every innovation "Tuyere", Wu is involved. As early as 95, he began to do browser, when Microsoft has not yet launched ie. In 1997, he founded the United States Shadow Chi Technology Co., Ltd. and as CEO, 08 Shanghai Shadow Power in the Hong Kong board to borrow shell listing.

He created Webdvd in 1998 as President of the company and sold it to ESST company in 2000 years. He also created the Focus network in 1999, the site was acquired by Sohu in early 2004, the 2008 focus on real estate network advertising sales of more than 200 million yuan.

Wu even participated in China's VCD industry at the end of the 20th century upsurge, he said: "I and love more, step by step the founder are old acquaintances, I have a lot of patented technology." I pushed the VCD industry to prosperity. 99, Wu has assisted the Ministry of Information industry to create vcd3.0 and Super VCD national standards.

2009, Wu set up a group buying web site, and in 2010 predicted: "China Group purchase website industry and 2000 China's status similar to the Chinese portal, the year will be left five to 10 large group buying sites." ”

The handle net submitted an IPO application to the U.S. SEC October 28, 2011 and plans to land on Nasdaq on November 14. But eventually failed to go public. Soon, Wu left the hands of the net.

Overall, Wu almost every innovation wave "occupy the Pit", although not to make the industry to look up to the success, but every time the whole body and retreat, and finally make a pot full of.

In a café in Beijing Sanyuan Bridge, Wu the first black horse to talk about his entrepreneurial process, and the new O2O Entrepreneurial project. He spoke in a very vocal tone, with a rich expression and clear eyes. In short, like an "old urchin".

With I black horse contact those or domineering, or ambitious industry leader temperament is different, Wu body does not have that kind of entrepreneur "die knock" momentum. But he's definitely smart and talented. Lei once said: "Entrepreneurial success 80% by luck, to do the pig in the Tuyere, homeopathy." "-This is the truth Lei 40 perplexed, and Wu seems to have been born."

Wu said: "The money is good enough, the rest depends on the entrepreneur's contribution to the industry." I don't think personal achievement is that important.

I have heard a lot of entrepreneurs said: "If the beginning of the company do not intend to do their own listing, then simply do not do." Wu proved that they are more nonsense, Wu to now altogether 8 times, not dry to very bitter force also not die knock, do not want to become a big guy, took advantage of, timely and retreat, harvest is quite abundant.

And now, Wu to I dark Horse said, he thought O2O tide is coming.

Why bet on O2O?

Wu This wave of O2O entrepreneurial opportunities: "A bit like the Industrial revolution 300 years ago." Watt invented the steam engine, but now there is no machinery such as looms and rolling mills, so the huge opportunity now is to produce all kinds of ' machines '. You want to think of the program as a virtual robot. ”

Wu is an electronic engineer, he likened the internet to the basic "kinetic energy", the electric business is only the initial stage, and the Internet and traditional industries combined with a close business model, will be the era of new "machine", will enhance the productivity of the whole society, bringing about a new industrial revolution.

"China's Internet transformation of traditional industries, has a very big advantage is that China's traditional industries are not strong." As long as you transform one of the areas of traditional industries, you can be the birth of a super powerful O2O enterprises. ”

Wu that the O2O brings two features: 1. Transforming tradition 2. Intelligent.

"Intelligence refers to computers working, not people working." 58 with the city, group buying, pure electric business is the industrial Internet era, with manpower to accumulate, after the internet era of intelligence. I made the clothing brand ' merlot ' 30% of the clothes are computer automatically to the user to choose. ”

Wu is using this methodology to do O2O industry. First, he combed through the entire business process, using a computer program instead of a place where human services could be replaced. For example, let the program to the Division of labor, so that make a good skirt of the factory dedicated to "Merlot" make skirts, other clothing redistribution to other manufacturers. The selection is also replaced by the program, according to the user's social network and historical data to analyze what the user likes clothes. The United States and Canada 30% clothes are the computer automatically to the user to choose.

"The mobile internet has changed everything, including the manufacturing process of the factory and the definition of the store." The owner of a small factory, for example, may not have used the internet before, but he has a mobile phone that will use the mobile Internet, he can easily record his business, business and data are naturally managed by the program. We can directly manage the entire production and delivery process. ”

Wu told me Dark Horse, the use of intelligent systems, not even used for "explosive products", the United States and Canada music sales are very good. And the United States and music produced clothing very fast, next year will have 100,000, category even beyond Zara, but also have a strong consumption point of products. ”

The United States and Canada music has begun to vigorously spread the offline shop, now in Zhengzhou, Xian, the end of the year will open to Beijing. But Wu a new opportunity, he said: "The internet will change the traditional industry, real estate is the largest traditional industries." I've been looking at this thing for 10 years and now I think it's going to change, and I have to come in and take a pit. ”

At present, Wu has not directly managed the United States and Canada music business. He put his energies on the real estate O2O project, and the herd's entrepreneurial style unfolds again. Perhaps, this is Wu has always been the reason for success, always stand in the tuyere.

Using Internet thinking to do real estate

"US-Australian habitat" is now doing foreign real estate projects, the project started at the end of last year, and Wu only 3 months to let the site online. Wu that the key to doing the Internet is fast, "fast, and there is feedback, can improve." There is no problem. ”

The "US-Australia habitat" was just born, but plans to converge on five continents to sell the property, which will build a large editorial team? Wu think to do a machine is enough, "U.S.-Australian habitat" now only 20 team, technology-based, Wu hope that no more than 100 people, Because he wants to be able to use machine instead of work to try not to use artificial.

Wu said, now the "United States and Australia home" even the editor did not, rely on the system to go abroad to grab a variety of real estate information, and then analysis, and then the best properties recommended to the most needy users. "We can do a data model, the computer to crawl the data, and then figure out where each place is going to add speed, rent, and value."

Wu said: "The machine will automatically recommend to the user for his purchase of the house."

Wu told me Dark Horse, the reason why from abroad to do real estate projects, because the United States and Australia's real estate information is very transparent, transparent to each unit of the community is how much money to buy the house, who is the owner, the rent is how much. The house was sold several times, at what price.

First, the information can be intelligent, intelligent to improve the traditional industry production efficiency, thus transforming the industry. This may be China's real estate industry flaws, information is not sound.

"Not long ago, our machines in the United States ' Amoy ' a region, there are a lot of 60,000 of dollars of single-family villas, the monthly rental return of 1000 U.S. dollars." The houses were put in the United States and Australia, and were robbed by my friends around me. Wu was excited about his machine. But also said that the United States and Australia at present the machine and algorithm has yet to improve, "its output is too low, like digging gold, digging not enough, if there is enough information, you can have a better recommendation, now the official website only released the listing of Australia."

Wu said that the current overseas purchase process is also more standardized, in the United States to buy a house now people do not have to go to the United States, electronic signature scanning, payment, and then the video confirmation on the line. Now foreign home purchase, mainly migrant purchase, investment in housing, and academic home purchase. "U.S.-Australia Home" based on the specific needs of users, and their own data to search and recommend properties.

Wu that the Internet thinking, the system is far more important than marketing: "Now the internet to do marketing is not a difficult problem, you only have some eye-catching things, others are willing to spread, it is easy to let people know." The hard part is that you really use a system to improve efficiency and really make a good product. For example, in fact, the best reputation in the restaurant is the seabed fishing, now those internet to do catering, no one can have the word of mouth fishing. ”

Wu hopes that "US-Australia habitat" will subvert those who rely on asymmetric information to make money for real estate sales. Become the real estate industry cat or Beijing east. Wu adopted a lightweight way, first with foreign mature real estate market to verify their model, and then slowly do the domestic market. He said: "Will certainly do the domestic market, and this year." ”

"U.S.-Australian habitat" by Taishan Capital and Xiaoping investment, Wu said at that time only and Xiaoping chatted for 15 minutes, Xiaoping will vote him. And when Wang Qiang was there, they cosplay a "Chinese partner" and he took a picture of Mr Yu.