Overlord's "downgrade" by international investment Bank tumbled 5% yesterday

August 4, UBS issued a notice that, affected by the negative news, Overlord distributor turnover significantly decline 60%~90%, so the Overlord rating from "neutral" to "sell". In fact, this is the second time that UBS has downgraded the overlord. As early as July, UBS downgraded the Overlord's rating from "buy" to "neutral".　　It is because of the resurgence of international investment banks, the shares of the Overlord group fell in succession this week, and yesterday plunged 5.01% to 4.36 Hong Kong dollars.　　Overlord tumbled 5% per cent in the last few years, while the bully has to contend with public scepticism about its products, while facing a steady decline in capital market share prices. The first is the sound of singing. As early as July, UBS downgraded the Overlord's rating from "buy" to "neutral", with the target price cut from HK $8 to HK $5.20.　　Not only UBS, BofA Merrill Lynch earlier reported that it saw the bully, downgraded its rating from "buy" to "run out of the market", and cut nearly 40% target prices, from HK $7.15 to HK $4.40. On August 4, UBS again issued a report to lower the Overlord rating. In its report, UBS pointed out that after the product quality incident, the bank went to the distributor to find out that the turnover of the products had fallen from the normal level of 60% to 90%, and that the quality gate incident had a greater impact on the company than was previously anticipated by the bank.　　As a result, the rating was lowered from "neutral" to "sell" and the target price was lowered by 17.31% to HK $4.30 from the previous HK $5.20. The International investment bank's report does have a "metric" meaning. After UBS issued its report, the shares plunged 5.01% per cent to 4.36 yuan yesterday, after a fall of more than 6%, while the Hang Seng index rose slightly 2 points. Before the quality gate was exposed, the Overlord's share price was at HK $5.9 in mid-July.　　Over a 20-day period, Overlord's share price fell nearly 30%, and its market value evaporated more than HK $4 billion. It is worth noting that while the share price is low, some investment banks have been taking the opportunity to quietly "suction".　　According to the stock exchange equity movements in Hong Kong, Deutsche Bank, one of the international investment banks, increased the Overlord's 21.5 million shares at HK $4.554 per share on July 16, and then added 42.998 million shares on July 19 at an average price of HK $4.764.　　Hui Li Securities analyst Chen Shingyu to the daily economic news reporter that the continued downgrade of UBS and the plunge in Overlord's share price have all explained the problem that a series of worries about the safety of its products have not been ruled out and that investment banks will be downgraded in the future, and that the company's share price is likely to fall below HK $4. The store is on sale. Does the sales of the Overlord's product, as UBS said, fall sharply? In this respect, "Daily economic news" reporter recently visited Shenzhen, Hong Kong two stores, found that some stores do sell products at a price. In the Taste supermarket in Kowloon City, Hong Kong, the shelves are still selling Overlord's products, but a variety of products are posted "Sale" (special Sales) of the label. ToPreviously mired in the "quality door" of the anti-stripping products, for example, a box of 200 ml of boxed shampoo, at the end of July, the price was 79 Hong Kong dollars, and yesterday, the price has dropped to HK $59, the price of nearly 30%. In some of the more flexible small firms, it reduces the placement of overlord products. A "Zhuo Yue" firm near Shatin train station in Hong Kong will place overlord products at the bottom of the shampoo shelf, and only a few products, and the anti-stripping series is missing. The salesman told the Daily Economic news reporter that the shop has not recently sold the Overlord anti-stripping shampoo, "after the media exposure, very few people to ask this product." "Prior to the Hong Kong media reported that the Overlord shampoo was Shenzhen Mao department store under the shelf, but the reporter to Shenzhen huaqiang north of the Mao Industry department store found that overlord products are still in sales."