Pea pod revealed with Han Han "will be out of time" cooperation

Source: Internet
Author: User

NetEase Technology News July 24 news, pea pod revealed today, pea pods and Han Han's first director's work "will be after the expiration of" cooperation, through "in-app search" technology directly from the "cat's eye" movie tickets, pre-sale period to attract 300,000 person-time tickets and a 16x increase in the daily downloads of "Cat's Eye" movies on pea pods.

By the end of March this year, pea pods officially released the "in-app search technology agreement." Later, Pea pod access to more than 50 third-party applications such as cat's eye movie, magic show theme, covering video, e-books, wallpapers, themes and other content categories, the total content of more than 10 million included.

Pea pods, said the cooperation with "after the expiration of" cooperation in early July pea pod mobile entertainment search access "cat's eye" showcase. When the user searches for the pea pod "will be out of time", the pea pod provides movie trailers, music videos, wallpapers, themes and the like in addition to the ticket entrance of the "cat's eye movie", which is more likely to stimulate user interest , Guide purchase behavior such as consumer goods.

It is understood that there are now more than 16% of non-application type search requests in pea pod search requests every day. When the pea pods search for the content, the user can obtain the comprehensive search result that includes each content category, and can directly tune the corresponding third-party application consumption content.

Daily In-App Fetches since the launch of Cat's Eye Movie into the Pea Pod in early July have reached 7 times the daily downloads of all other movie ticket apps on the Pea Pod Day. In addition, video and e-book applications accessed early this year added over 15 million downloads with In-App Search, and over 1.3 billion consumed content outside of apps and games.

At present, pea pods installed capacity has more than 410 million, the new installation of more than 800,000. (Chen Min)

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