Philips China suspends digital TV set-top box business

Song Wenming Chen Weilin, daily economic news, told the source yesterday that Philips (China) Investment Co., Ltd. has shut down its digital TV set-top box production department as a result of China's business disruption. Reporters from Philips China yesterday learned that key positions, including the company's digital TV set-top box product manager, are now out of service.　　Industry experts say almost all the domestic companies that devote to set-top boxes are at a loss. According to sources, Philips in China to carry out digital TV set-top box business, its sales status is not ideal, the company has recently closed its corresponding production departments. Yesterday, the reporter called Philips (China) Investment Co., Ltd., was told that its digital TV set-top box product manager and other positions have been separated.　　The news has not been confirmed by Philips as the company responsible for consumer electronics has been unable to dial the phone. An industry analyst learned yesterday that the prospect of a temporary exit from the digital TV set-top box market was very high because the outlook for domestic digital television was now unclear. In addition, the digital TV set-top box technology requirements are not high, when the market is relatively mature, Philips fully capable of a short period of time to return to the digital TV set-top box market.　　The source said that Philips in China's Consumer electronics business, television and other products are by domestic enterprises, the company may also be OEM to re-enter the digital TV set-top box market. Industry analysts said that although the investment set-top box in the early stage does not make money, but the set-top box enterprises are more to see the digital TV in value-added services brought about by the business opportunities, which also prompted many companies to provide operators, including project investment and fund-raising methods of cooperation.