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Now is the network Information age, so now people in order to promote their own products are used to promote their own website, because in the network above are using information to show the way to let others know that they understand themselves, but also have a lot of friends of the site slowly die, the cause of death is no one to take care of, In fact, this is not to blame webmasters, because of their own website No one knows also lost to maintain the power of the site, in fact, I said here, if you have a website, then the site is like their children to take care of, if a long time does not take care of words, may become withdrawn, It's becoming isolated, so you're going to take care of your own site, like taking care of your own kids, in fact, sometimes we also have to account for their own site, so here I want to teach some basic SEO knowledge, using search engines to promote their own site methods and skills, before sharing it, I want to tell you , do SEO must have patience, because the effect will not be immediately when you work will appear, in fact, the effect is also need time baptism to do, good nonsense less said, directly cut to the point:

I. Key words

Keyword choice is the most important, in search engines to let others know your site, it is necessary to find a good site with their own theme-related keywords, so the choice of keywords is very important, can not choose no one to search the keyword can not choose too popular keywords, So in the choice of key words also need experience and method, general view keyword heat is on the search engine Control Panel, and then to their choice of keywords to analyze the keyword heat, as I said above the choice of keywords can not choose the keyword heat too high, also can not choose the heat is too low, this is the first , and the search engine is not what keyword can be optimized, such as sensitive words, illegal words can not be promoted optimization, so if you choose such a keyword I advise you to give up as soon as possible, so as not to waste time and energy to do optimization, if you do not believe me, then you can go to their own try, Here's a summary of keyword selection techniques:

1, the choice of key words to find some of the heat is not high not low key words, the general heat within 500 can be selected, so the optimization is not very difficult.

2, keywords do not choose sensitive words, illegal words, such as keywords, if the choice is not to do SEO optimization, I suggest the best to leave these words to optimize the promotion.

3, keyword General sort to from short to long sort is the best, long tail keyword do not choose too much, because the long tail keywords really bring their own benefits will be very few.

4, Keyword General choice of 4 best, do not choose too much, the more keyword selection of the more difficult to optimize.

The above is the choice of keywords some methods, although it sounds simple, but the choice of keywords directly affect your site to let others know the probability, so want to promote their own site, the first is to do the choice of keywords, as long as the keyword selection, then the site will bring you a high interest.

Second, in-Station optimization

In-station optimization is the most basic and most important two parts of SEO optimization, so do a good job in the station optimization is also, if the station optimization do not good words will directly impression to your site in the search engine rankings, the general station optimization do not make it can not be included in Baidu, so for their own site to be careful optimization, In-station optimization is divided into two points, the point is the code, general code modification once also OK, others will not move, another point is the article updated, the article updates need to do every day of work, the day does not do will lead to ranking, so the daily article update is necessary, General article update is directly affected by the search engine included, that is to say that will impress the ranking of the progress, so sometimes the reason is not before the station is the quality of the article update is not high, so the collection will not be very high, so much so that the following rules is a simple description of some of the station to do, Just said the station is generally divided into stations inside the station, the following separate:

1, code

(1), title to embed keywords, keyword order from short to long sort, sort down generally is very good.

(2), meta keyword and description do not write the same, there are a lot of people do SEO keyword and description written the same, this is not good, general keyword middle finger embedded keywords, The description is to write a passage and embed the keyword in it.

(3), the picture code to add Alt, and then fill in the key words, generally each picture to fill a keyword on it.

(4), the secondary navigation is every page is to appear, the secondary navigation to use the keyword name, and then hyperlink to the home page, so as to improve the weight of the home page.

(5), Friendship links to exchange 2 each day, friendship links best exchange some of the same industry site, so the best effect.

2, the article updates

(1), the article update the best original, do not use for the original tool, because now search engine is very intelligent, can distinguish false original.

(2), the article does not write the advertisement, the advertisement words effect is not good.

(3), articles do not write illegal, and the article does not appear sensitive words.

Third, outside the station optimization

Outside the station optimization everybody is very familiar with, is sends the post to make some outside chain, in fact the correct argument is the outside chain is one kind of voting method, when you publish the article on a website has your connection address, then prove that the site cast a vote on your site, so do a good job outside the chain is very important, and get the chain is not just post, there are soft wen , question and answer, and so on, I will introduce you to the following, and then say some methods.

1, post should be careful not to write ads, illegal information, sensitive words, such as the owners will be found to delete your posts.

2, Soft Wen to original, original colleagues in the number of words in 500-1500 between the best, do not write ads, illegal information, sensitive words and so on, and the best is controversial topic, to attract popular view.

3, questions and answers to choose some of the topics related to the site to answer the question, answer can be found on the Internet, the more words the better, because more words will feel your answer is very professional.

4, Friendship link trading platform is also very good to get outside the chain of methods, each day to submit 5 can not more.

Good keyword, station, station outside I all said, if I have any place to say the wrong, or have other opinions, you can add my QQ to study together to discuss, I QQ332932480, welcome like-minded friends plus QQ to learn together, This article by the wing gate manufacturer Www.tdzgs.com Original, if has the reprint please indicate the source, specially thanks a5!