Qihoo 360 Chairman Zhou: Web game represents the future direction

Yesterday, the second China original Web Games summit opened in Chengdu, the country's 90% of web game manufacturers, a total of more than 400 enterprises in more than 600 industry gathered in Chengdu, hot discussion of the current status of web game profitability and the future.

"The Web game represents the direction of the future, and its ads in 360 browsers account for One-third of our total revenue." "Yesterday, 360 company chairman Zhou 祎 appeared in Chengdu, on the web game, investment Chengdu and other http://www.aliyun.com/zixun/aggregation/38780.html" > Hot topics Talk.

Talking about web games: This is the game of grassroots entrepreneurs

"The Web game is different from the traditional game, do not need to download, that is, the point that play, easy to use, play a short time." "Zhou that the web game, although there are low charges, small viscosity, poor screen, but with the browser technology, 3D engine and speed upgrade, all future games can have a web version, open the browser can play." "It represents the direction of the future. ”

Another reason why Zhou so favored web games is that he doesn't like the Red Sea fight in mature markets. He said that the traditional online games market has been relatively saturated, and the web game is a new market, "there is no giant, are some young companies, development quickly." ”

Zhou said 360 browsers as a platform to promote the Web games of these grassroots entrepreneurs accounted for 360 of the total income of One-third. He also revealed that Chengdu's web game development is very good, several companies monthly income reached tens of millions of.

According to data statistics, 2010 China's web game market size reached 2.28 billion yuan, an increase of 131.2%

Invest in Chengdu: 360 will build research and development center next year

Zhou told reporters that he is very optimistic about the development of Chengdu, almost every year to Chengdu once, "this side of the air, water resources are better than Beijing, a city can attract investment, the environment will become an important factor to consider." ”

He said that next year 360 will establish a research and development center in Chengdu, and set up a dedicated person responsible for investment in Chengdu. "I am very optimistic about the Chengdu mobile phone and web game market." According to the reporter understand, before 360 have invested in Chengdu, Xun Tour and master Lu two companies.

At present, Chengdu has gathered nearly 200 digital entertainment enterprises, output value of more than 2.8 billion yuan. Rich talent reserves, a good entrepreneurial atmosphere, not only attracted the Gameloft, Ubisoft, Tencent, perfect time and space, Shanda and other international and domestic giants, but also cultivate a dream factory, constant wind anime, Kam Days technology, nine interactive and many other local SMEs, forming a preliminary industrial agglomeration, has a good reputation at home and abroad.