SaaS promotes transformational upgrading with business model innovation

[Guide] Implement Software as a service (SaaS) model. In the past, companies sold software as a one-off product, while value-added services were limitless. The business model is the profit model of the enterprise.

Implement software as a service (SaaS) model. In the past, companies sold software as a one-off product, while value-added services were limitless. The business model is the profit model of the enterprise. The new business model is the enterprise based on the Internet and new technologies, through the internal process and the basic structure of the design and the integration of external resources to market segments, create demand, realize value-added services.

The business model is the profit model of the enterprise. The new business model is the enterprise based on the Internet and new technologies, through the internal process and the basic structure of the design and the integration of external resources to market segments, create demand, realize value-added services. The innovation of business model is another innovation after enterprise technology innovation, product innovation, market innovation, organization innovation, is the remarkable characteristic of new economy, also is the new growth point of developing high-end industry in Hangzhou. To guide and encourage the innovation of business model is the inevitable choice for Hangzhou to quicken the transformation and upgrade, to form the industrial structure with service economy and to establish modern industrial system.

A successful business model emerging in Hangzhou

Hangzhou's existing business model has 9 main categories: First, E-commerce class, such as Alibaba Global business-to-business E-commerce platform model, the second is the software technology services, such as Aladdin three-dimensional simulation of the city platform provider model; The third is the information Service category, such as China Green Line triple-Net interactive call search mode; four is entertainment and cultural tourism Service category, such as the South China cartoon film and television animation and derivative models; such as the network Video conferencing service outsourcing mode; Six is the financial investment (electronic Payment) category, such as the "Midas" and "Bridge and tunnel mode"; Seven is the talent service category, such as the network T2S Service interactive education platform model; Eight is the chain operation and the logistics distribution category, such as the high it chain market business model, the network and television media virtual shop sales, such as Taobao Consumer-to-consumer E-commerce platform model.

The characteristics of the innovation of Hangzhou's business model

Promote the integration of information and industrialization development. Business model innovation mainly uses information technology to upgrade traditional industries and develop new markets. The new business model does not exclude the traditional industry, the traditional industry through the information technology can develop new market space, to reconstruct new advantages.

Technology and market organically combined. Business model innovation is inseparable from new technology, but it is more realistic than technological innovation. The combination of technology and market depends on the innovation of business model, from technology research and development to the market acceptance of "finishing a foot". such as Hang Seng electronic provide web2.0, mobile banking solution and financial Information exchange platform (E-switch) and so on, fully explained that only according to market demand for research and development, relying on business model innovation to occupy the market, can promote the industrialization of scientific and technological achievements, commercialization.

Create new consumer demand through market segments or changing consumption patterns. The new business model can be used to create new markets by means of market segmentation, and to transform the potential needs of people into reality. such as "Week Eight Company" Network Interactive entertainment Community model is very creative, singing karaoke on the internet, changed the way of consumption, creating new consumer demand.

Implement software as a service (SaaS) model. In the past, companies sold software as a one-off product, while value-added services were limitless. The software industry is changing from a traditional CD-ROM suit, a licensed-paying type, to online hosting, leasing, and on-demand payment. Online software services Plug and Play, how much to pay the cost, but also for global customers, for greater market share. such as the "Best Business Model Award" of the Ali Software SaaS model, Zhejiang, the company SaaS model.

Establish an international service platform. Hangzhou focuses on the internationalization of the platform to create a large capacity program-controlled exchange, optical communication, data communications, satellite communications, wireless communications and other technical means of the three-dimensional modern communication network architecture. The city's Internet export bandwidth of up to 117.3G, Internet broadband users 1.2044 million households. In particular, Hangzhou Hua number implementation of the "four nets in Oneness", creating a "wireless digital city." Hangzhou has more than 1300 e-commerce Enterprises, of which Alibaba has 31 million users around the world, so that enterprises have more opportunities, lower cost, more efficient way to publish information to the world, the products are exported to the global.

Relying on "human brain plus computer." Enterprises for the competition for the market, on the surface is the business model of the dispute, is essentially a talent dispute. Now the most scarce, most valuable is to understand the technology, understand the management, understand the market "three talents." Now, the growth-oriented enterprises are to recruit the actual combat experience and practical experience of talent, in the introduction and retention of talent to invest more, gather talent, to adapt to the needs of business model innovation.

The combination of venture capital and Enterprise merger. Business model innovation is an important way for the growth of small and medium-sized enterprises, and the key is to play the role of venture investment institutions. Alibaba, Shun Connaught, such as a large number of innovative enterprises, are relying on wind to find or cultivate. VCs bring not only capital, but also management experience, business team and market share. The shortest way to the growth of SMEs is to introduce strategic investors, through mergers and acquisitions of innovative business models, so that enterprises have a lasting competitive advantage and the driving force for survival and development.

(Responsible editor: admin)