Site Jump rate Webmaster Winning magic weapon

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Webmaster People's life habits are usually open their own traffic statistics to see, the most concern is the flow and the antecedents of keywords, but did not notice the page in the jump rate? I guess a lot of novice webmaster do not care about and do not know how to analyze, In fact, the site's traffic and rankings with the site jumped out rate is proportional. Below I will take this to win the Magic weapon to introduce with everybody:

What is the bounce rate?

Baidu Encyclopedia explanation is the bounce rate refers to only a single page of users to the percentage of total access to users, or from the home page to leave the site of the percentage of all access users. I webmaster popular simple is that when users visit your site, the more pages he visited the lower the jump rate, that access to one or two pages 10 seconds away from the jump rate is very high. Site Bounce rate is the number of users to go to the site and the total number of times to enter the site ratio.

What's the jump rate related to?

First jump rate is related to the user experience, how to say it, for example, the content of my own website is useful or interesting to visitors, visitors to our website to find their own needs, the visitors will naturally like your site will be often visited, browsing the content of the number of pages, leaving less, That's a very low bounce rate. This site has a very good user experience, on the contrary, the content of the site for visitors is not used or annoying visitors, natural visitors will soon leave, because visitors can not find their own needs, this jump rate will be very high, indicating that the site user experience is very bad. In short, a word is out of the low user experience good, bounce rate high user experience is poor.

Another bounce rate is with the speed of our site has a great relationship, we can think of when visitors visit your site, the general site is open in 10, my site opened 20 seconds, which produced a big gap, the heart of the visitors that I am looking for my needs, not to waste time on the opening of the site's time , the website turns on slow natural visitors will habitually leave and continue to find access to fast time of the site.

Another is that the safety of the site with the bounce rate has a great relationship, for example, one day my web site security problems were hackers to hang the horse, when visitors to my website, the guest computer anti-virus software will suddenly pop out of a malicious site risk of horse risks, that visitors see a virus, will soon leave this site, Because the virus to the visitor is the mouse to meet the cat, some anti-virus software will automatically intercept the site, so for the bounce rate is basically%100. Said a lot of it with the bounce rate is related to, but I do webmaster site is to rank and flow, ranking and flow rate with the jump out of the relationship? I can be very responsible to tell you that the relationship is great. Only the site jump rate is low, the user experience will come up, ranking will come up, traffic will come up, because the search engine for the site's user experience is a large proportion of the weight of a site will have a large proportion.

Finally summed up: only the site jump rate is good, that ranking and traffic is all cloud, the winning magic weapon, really very difficult to master. This article content source website security www.sinesafe.cn A5 First welcome reprint, reprint please indicate the author and the source. Thank you!