SNS: Is it really the "forbidden territory" that stationmaster constructs a station?

Source: Internet
Author: User
Keywords Grassroots webmaster webmaster Construction station video site

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has always said that video sites are site owners to build the forbidden, video site market has been potatoes, 56, Youku these three major video sites monopoly, and other video sites are also difficult to have the best of the time. Bandwidth, server, the promotion of these three points constitute the operation of video web site's main costs, high thresholds and operating costs, plus the current copyright issues, do video sites have basically become a grassroots webmaster taboo, as if that is the senior strength of the internet companies can do things, grass-roots owners can hardly be involved. Now more and more fire SNS site is also faced with such a situation, a lot of webmasters are said to do SNS site difficulties, the prospect of a gloomy, webmaster are "talk about SNS color change", not too many webmaster dare to try to do SNS, although there are successful examples, but most of them go to failure.

What is the cause of the grassroots webmaster construction SNS site is a gloomy future? Webmaster Network admin5.com triumphantly believe that the promotion, technology, market, funds three aspects is the main reason restricting the grassroots webmaster in the field of SNS development.

First of all, talk about technical issues. In fact, there is no need to say much. Grass-roots Webmaster Although there are technical strongman, but as a personal webmaster, that point of technology used to do SNS website or appear powerless. Some webmasters try to do SNS site or find help, or spend money imitation station. Whether it is to ask people to do or imitation stations need to spend a lot of money, in the early stage of construction investment so much money, the original is not a lot of silver grassroots webmaster, the site has been built and no more funds into the operation of the site, natural to do more difficult. and imitation stations often lack new ideas, it is difficult to contend with competitors.

The financial problem, the technical flaw can let stationmaster expend a lot of money. But the promotion, the operation, the website function aspect investment are extremely big. promotion, in particular, requires a high amount of capital investment. Look happy, school, spend on the promotion of a few money. And grassroots owners can only say that money has no money, can only rely on their own to promote, the effect is obviously not very good. And the operation is to spend a lot of money to maintain the stability of the site. SNS Most need is what, is the function unceasing innovation renews, the parking space, the sale slave, the farm, the new component function emerges endlessly, only then unceasingly plays the pattern, the user can stay in your website. These functions continue to update the expansion of the need for a large number of funds to maintain, grassroots owners can not continue to follow the fund, nature to maintain the popularity of the site will be difficult.

Market problems. Now large-scale comprehensive quality SNS website has been happy, school and so on Monopoly. Some vertical industry SNS also has some relatively large site control, and the intervention of the portal site, such as Sohu's white society, is to the original competition in the SNS market increased cruelty. And because of this, grassroots webmaster do SNS natural never, can only seek at the level of local vertical to find a breakthrough.

All kinds of unfavorable factors together led to the grassroots webmaster do SNS site difficult. But this does not mean that grassroots webmaster do SNS There is no way out. Big aspect not, can turn to local vertical small aspect, market segment still have a lot of need stationmaster to dig, only find the right position, believe stationmaster still can find a suit oneself of SNS development road.

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