Some speculations on the development of search engine algorithm

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From last year to now, the search engine algorithm continues to occur large-scale changes. Every update to the webmaster brought a lot of blows, and we seem to be gradually numb, no longer full street to criticisms. Bitter force of 6.28 past, 2013 continue to bitter force, for Baidu algorithm update, in addition to accept, what can you say? In this paper, the author discusses some speculations about the future algorithm of search engine.

First, the original judgment ability will be stronger

Although Baidu has been emphasizing the importance of originality, but everyone knows, how many high-quality original articles have not been included, how many high-quality original site was buried, the ranking is unsightly. And many times, we painstakingly original articles, inadvertently was reproduced, inadvertently own original site instead into a collection site. In fact, there are many such examples, in a few days ago found a SEO industry's personal website articles are reproduced in large quantities, and also to be taken to contribute.

After all, Baidu's technology is limited, to do like Google's original recognition ability or a certain distance. But thankfully, Baidu's original ability to judge has been gradually improved. Believe in the future, the embodiment of the original site will be more opportunities.

Second, professional keywords will be more integrated search resources to occupy

At present in the search website construction, website production and other related core keywords, has found that the home page by the Library, encyclopedia, know, etc. occupied three to four positions. and search MP3, movies and other more popular keywords, the home page has been close to completely Baidu integrated search occupied. Although the emergence of integrated search for the webmaster is really a big blow, but the integration of high-quality resources, search engine improvement, indeed can play a lot of help. Therefore, with the development of search engines, the integration of high-quality resources search more on the home page, this is unavoidable.

However, the increase in integrated search does not mean that SEO is dead. For now, most of the integrated search engines just appear in the more popular, or professional keyword search results. And we can stagger these keywords, mining more suitable for optimization keyword. Can look at the author optimized a website, because the site's key words are Guangzhou website construction Company related, and for Guangzhou website construction Company, Guangzhou website production company These keyword integration resources or relatively few. Therefore, the company has been in the website to do SEO author, the pressure is not really

Third, the outer chain effect may continue to fall

It is not difficult to find, now the site construction outside the chain effect is really not how, unless the quality of the chain is particularly good. After all, although outside the chain as a reflection of the popularity of the site an important parameter, to the search engine completely abandon the algorithm standard outside the chain, it is no doubt impossible. Therefore, the search engine can do is to gradually reduce the effect of the chain. Only think of their own effective chain, all the others would rather kill the wrong must not let go.

So what is the outside of the chain Baidu is considered effective? is the authenticity of the recommendation? I don't know, you don't know. After all, this is only Baidu to a very general standard. In this period of time, the author also in the premise of guaranteeing the quality of the content, try to improve the real recommendation of the chain, but the effect is not as I imagined. What is the authenticity recommendation? How do the webmaster do it? I think, Baidu should not tell you.

Four, the user experience judgment way inevitably will change

In the past to now, the way Baidu Judge user experience is undoubtedly: keyword clicks, website PV, website bounce rate, users stay time these points. And for the war, because the flow is relatively large, so the artificial intervention of these parameters is meaningless. But for less traffic on the corporate web site, just find a group of friends, each day we click on the site, and then simulate users to visit the site. In doing so I did not cheat, Baidu is very check. And after the author tried a period of time, its effect is really more than blindly to build the chain better.

Since we will do it, then Baidu is not stupid. Believe that this phenomenon is bound to be remediation. However, if you cannot find these human intervention user experience, then naturally will upgrade the user experience judgment algorithm.

Although the algorithm is constantly changing, but in any case, if the site is truly valuable to users, then the site ranking naturally not too bad. This article is just the author for the recent search engine algorithm changes, the future trend of some speculation, if there is a different understanding, you can contact the public CE Guangzhou website construction Company to give corrections. This article from Guangzhou website construction company Http://www.gscpp.net, reprint must retain the copyright information.