Talking about the choice strategy of website keyword

Source: Internet
Author: User

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Do seo8630.html "> sometimes is to do keyword, keyword choice of good or bad, will ultimately determine your optimization results and profitability. Therefore, the choice of a suitable keyword is crucial, a high flow of high conversion of low competitive keywords, often will play a multiplier effect. At the same time maximize your interests. The core of e-commerce is directional flow, the core of directional flow is the research key word, so the keyword research is thoroughly, you have mastered the directional flow. So the core of everything is the keyword. Here is a little bit of my experience to do the station, I made a summary of him, to share to everyone, I hope to help.

Keyword requirements:

1, target group analysis-Customer psychology

2, Baidu Index-flow

3. desire to buy-conversion rate

4, can compete with competitors-the intensity of competition

Keyword selection strategy:

1, according to the need to optimize the merchandise, list all the relevant linked keywords. (High flow, high conversion, low competition).

2, make a list of all the relevant keywords. (the list should have keyword index, bid price, conversion rate high and low).

3, through Baidu Index query keyword heat, choose moderate key words.

4, keyword Competition analysis, home page is made with the home page, if it is the analysis of the top 10 outside the chain, the number of home outside the chain. Compare with your own resources.

5, confirm the main keyword and make title (not too much, recommend 3-5).

6, in the process of competition through the webmaster statistics tools timely focus on the transformation of key words, and timely implementation of the keyword adjustment.

Of course, keyword selection strategy has a lot of skills, such as the selection of regional keywords, the selection of the Error keyword interception of traffic, these tactical problems are not described in this. Finally, in the emphasis, keyword selection is the most important part of the SEO process, I hope you must be cautious, because sometimes a wrong choice, often bring disastrous consequences.

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