The current situation of Internet entrepreneurs in China the survival of small business websites

All the first business is to survive, the second is to live continuously, the third is to live on the scale. Although China has millions of internet entrepreneur groups, they have passion, there is a dream, there is no lack of youth and enthusiasm, but entrepreneurial success and become the protagonist of the stage few. Although there are 80 high burning, Dai, Li, Mao regaling rushed out of the encirclement, and success, become an example of Internet entrepreneurs, but most entrepreneurs are short-lived, does not have representative significance.

In the face of the future development of China's Internet, as a small and medium-sized site, for the owners of the entrepreneurial site, the survival pressure will become more and more, fine differentiation of market areas gradually formed, but can continue to develop and survive is rare.

For the current situation of internet entrepreneurs in China, the "2010 Chinese Internet Webmaster Survival and Development status White Paper", published by the third party investigation agency Dcci, shows that the webmaster's living environment is worrying, there are 42.2% of the stationmaster has not any income, the monthly income does not exceed 2500 yuan stationmaster proportion from 2009 60% grows to 80.5%,58% of the Chinese stationmaster Monthly income is below 500 yuan, the network advertisement is still the main model of the stationmaster profit, with the alliance type advertisement that the representative of Baidu Alliance supports the daily survival of stationmaster.

Another phenomenon is also worth vigilance: most webmaster entrepreneurs are alone, one full-time to do the proportion of the station for 19.1%, part-time to do the proportion of the site as high as 47.3%, Internet entrepreneurship is low threshold, the cost of small and young people chasing. A webmaster testimonials, in nearly millions of entrepreneurial groups, many people's mentality is not correct, holding the idea of making quick money operations, frequent imitation, plagiarism, the current fashionable popular business models and concepts, navigation station heat into the field of navigation, community heat on the community, and now buy popular, and suddenly came out with thousands of buy, The overall lack of a sustainable and healthy mode of operation.

In China, the survival of Internet entrepreneurs is far more complex than abroad, imitation of plagiarism to curb innovation, the lack of a healthy entrepreneurial ecological environment. If the internet is compared to ocean, then these internet entrepreneurs are the drift of duckweed. There is no unique technology and innovative model, the lack of independent growth capacity, it is difficult to deeply rooted and growing. Most fundamentally, entrepreneurs lack a platform to support. Slowly will also go into a dead end, difficult to find their own position.

The future of entrepreneurial sites want to survive and development, or must be based on the content of their own website to upgrade the characteristics of the site, and its development into its own advantage products in the million army of the site entrepreneurs stand out, to the user-centric, too dependent on the search engine for the long-term development of the site is also After all, China's search engine is a big one, it is difficult to imagine the day, a bit from the search results from the elimination of the site is undoubtedly a disaster.

The fundamental focus of the entrepreneurial website is to take the user as the only long-term development! Content for the king, the user-centric is one of the future site survival rules!

This article by the Wind Letter Network official website provides: http://www.ithov.com