The soft editor who can't afford to hurt is mortal or immortal?

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What is the soft editor, he is actually a legend, a man of God also. Why do you say that? Because there is something that he must have, must understand. First of all, he must be a bit of aesthetic standards, a bit of a sense of crisis, to a little logical thinking, and then to understand the point of editing, know something about the journalist, know some industry knowledge, understand Dot network language, understand point planning, understand some human nature.

一、三个 must have: aesthetic standards + crisis awareness + logical thinking

First of all, to say that the aesthetic standards, do SEO know, illustrated by the search engine like. First, the search engine for the illustrated article will be given a high weight, followed by the user to bring the experience is not the same (the internet has ushered in Robin Li 2011 forecast "era of reading"). A good soft wen, with a picture of the best, it will be more powerful, but this must have a certain aesthetic standards, to explore the needs of users.

Second, the sense of crisis, this awareness of soft editor must have, as a pursuit of development of enterprises, must be in the fierce competition has a certain sense of crisis, only in this way to enable enterprises with long-term competitive advantage.

Finally to talk about logical thinking, the author did not write a soft text, the thinking has been very confusing, simple to say is not clear, no reason, this is very delay. A good soft paper planner must have a good and clear thinking, to the user to bring the orderly information.

二、六个 to understand points: Edit + journalist + industry Knowledge + Network language + planning + human Nature

To understand the point of editing, this is completely a nonsense, a good soft text need to edit the foundation of that is self-evident. Just any surprise move is the use of conventional tricks after the extension and expansion of the handy.

When it comes to understanding reporters, this requires soft marketing experts to have sensitive hot event sense of smell, can be the first time through hot events to carry out soft wen marketing. Speaking of this, Wilhston water purifier manufacturers through the previous period of "pig investment in Shanghai", "sand forcing Beijing" and other hot time to launch the use of household water purifiers the necessity and importance, the effect is good.

Know some industry knowledge, this is necessary, I have written before the top ten water purifier brand-related soft, because the first job after graduation is water purifier sales, the entire industry and some of the more excellent manufacturers have a deep understanding, so write it handy, More can let the household water Purifier agent franchisee to make a wise choice for the brand.

When it comes to Internet language, don't wait to talk about it, the next few more popular jokes. "You're on the stand, you're on a big deal!", "Fang, what do you think?", "I'm Chen Au, I speak for myself," and these online buzzwords are used properly to arouse readers ' interest in continuing to read.

Besides planning and human nature, these two are inseparable. Human nature can also be understood as a psychological, some friends have read my space to write the log, the message back to say "Speaking of my heart inside." The author in the article, I will consider more of readers will not like, what they like content, how to make readers interested and so on. The author emphasizes that it is necessary to understand some human nature and learn some psychology. This is like sales often said Gongxinweishang, next is planning, for example, treat all kinds of customers, as sales we should be specific to treat, so as to achieve the purpose of the transaction.

Of course, the skill of writing a good soft article or the need to have and understand a lot of things, far more than that. The author here is just a good point, hope to be able to and more in the soft wen struggle on the front of the friends grow together, progress! Author qq:465145377

This article by Wilhston Household Water Purifier: http://www.viston.net original offer, A5 start, Copyright, Wenzing, reprint please specify, thank you!