The traditional Internet industry lives on its own.

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Cai said: "The future belongs to those who know the Internet in the traditional industries, not those who understand the internet but do not understand the traditional industries."

China's internet has developed for more than 10 years, has basically formed a pattern, Baidu, Alibaba, Tencent three strong separation of the situation can not be broken, and each subdivision of the field, have Jinshan for the king of the Princes, not a newcomer can shake. The wheel of the internet and mobile internet has been moving forward, in the future, the traditional industry will be overturned, but the subversion of traditional industries is not internet-literate people, but those who have extensive experience in traditional industries, but also understand the internet to subvert their traditional industries. Is their own life, this process, there must be a group of Internet owners do not understand the market abandoned.

1, why not understand the Internet but do not understand the traditional industry, the life of traditional industries?

No matter what product a company sells, what services it provides, the product is the core, whether it is the Internet or the mobile Internet, it is only an auxiliary tool, the core value of the product is the original ones. Does not understand the traditional industry, also does not understand the product, will not understand the person who uses the product the intrinsic demand.

2. What can traditional enterprises do with Internet?

In my business as a micro-credit development company This period of time, a lot of traditional business owners ask me, do micro-letter development can bring me? Sometimes I don't know how to answer them, micro-credit development is a technical level, it itself cannot bring any consumer to the enterprise. You ask, what else does development do? In fact, the answer to this question is not here, but what traditional businesses need to do with the Internet. If you understand what your business needs to do with the Internet, you naturally know why you want to do it, and you will understand what you want to develop.

For example, if you are the owner of a restaurant, you want the user to be able to know what your features are and what the price is. You can have these kinds of choices:

(1) Send leaflets, your characteristics and all the dishes put up, the price is also above, there are reservations telephone;

(2) Do a website, also put your dishes characteristics and prices above;

(3) Develop the micro-letter menu and put a menu in the micro-letter.

Why is it that the future belongs to those who know the Internet in traditional industries, because only the bosses of traditional companies know what your business needs to do with the Internet? You used to tell people about your characteristics by handing out flyers, and now you're telling people through the Internet.

3, who is driving the traditional enterprise sailing on the Internet tide of the captain?

Although some traditional industries began to use the Internet, spending a certain amount of time and money and manpower on the Internet, but the importance of the Internet is still not high. Traditional enterprises do not ask a few people in the office to knock on the keyboard, today there are a few single from the internet to feel successful, tomorrow no single on the tube site of the people what reason. Can lead the enterprise to succeed in the Internet, not the person who knocks the keyboard, but should be the head of the enterprise.

12, I went to the Changsha a production of garbage cans of enterprises, their products sold through the Internet throughout the country and even abroad. Their entire company has only 3 people to do the internet, including the boss, more than 50 years old, the other two are just graduated from college not long, they can sell products abroad, is a very important reason is the company responsible for the Internet, their company's Web site every page, product introduction, The boss will personally participate in the design editor, and put forward a lot of ideas to meet the user's habits.

4, the Internet = hundreds of Yuan website + Free Micro-blog + Free Micro-letter public number + ...?

When I was in contact with many of the traditional business owners, I wondered why they thought it would be cheap to build websites. Some of the more complex sites, give them tens of thousands of, they will understand the rhetorical question, how can it be so expensive, my friend built only one thousand or two thousand, I saw on Taobao site there are hundreds of! In fact, we all know that a penny a penny, hundreds of dollars of the site you can count on tens of thousands of sites than it? When I first graduated, I once bought a foreign cheap virtual host in Taobao, with less than one months, the host often problems, the site can not open, find the seller also could not find, and then had to change a good.

And the network operation is not free, this is a need to go heart still need to spend money, if the company responsible for their own do not understand, confused to others to do, money spent, the effect is not.

The traditional industry business to butterfly change, is whether they dare to break through, whether their own life, not you do not change, call the peers do not change, we will be peaceful, the history of the wheel in the rolling forward, no one can block.

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