The way to the SEO of personal movie website

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

In some movie site Webmaster Group found more and more movie webmaster began to confused, do not know how to operate, do not know how to do, the site was K, included in the bottleneck, outside the chain became not know how to send and so on a variety of problems, plus the mentality of Chaos mucilloid, I do not know refund is into, It turns out that time is rushing away.

Although I do not have a successful movie site for everyone to do demonstrations, but leisure time will also read a few SEO books, in this oneself a few words.

Movie website How to take the road of SEO? The content of the film station is often to collect mainly, it is impossible to deal with the content, so for a lot of friends who know SEO, it seems to become do not know how to start. In fact, SEO is not necessarily original, if you must say that SEO is the need for original support, then I dare to say that all the reasonable composition of the site should be original plus reprint, this is more valuable. Because you are to provide user information needs (here does not talk about E-commerce), that a lot of information is the same, you only need to provide to others, you do not have to be entangled in my site content are original. Here are a few points to elaborate on my personal opinion of the movie site Seo way to go:

One. Station layout

Here, ignore the keyword research steps, many seor should be aware of their own site positioning, positioning "online watch" or "XX resources" or "free video" or, the main station of the key words do not need too tangled, if you have to say the key words of the main station, then try to locate a less competitive word, Can your grand ideal exceed Youku or personal website "Odd Heat network"? Personally feel that the key words of the station is not much necessary, because the film site resources can bring out a lot of long tail words, to be clear long tail word is kingly, the main station of the key words in the future seems to be very few, Most of the time your site can do a good job of brand word transformation (this is not to elaborate).

Reasonable site layout is very important, because many film station open source system in the station layout has been given a very reasonable definition, the column page is divided into films, TV dramas, comprehensive arts, anime, and then in the large column classification.

New station home chain not easy too much

The beginning of the new station is not too high weight, spiders crawl into your site, crawling time limitations, so repeated crawling too much, often lead to a few, or even not included. So we have to follow the new station home chain simple, medium-term complex, later to optimize.

H1, H2 label

What we want to know is, according to SEO (including user) angle how to place each page H1, H2 label. A page a H1, two a H2, and H1 should not put on the so-called logo, here to complain about the unscrupulous template business, what is the perfect SEO, since the perfect unexpectedly also put H1 on the logo, it is harmful, is your play page is about a movie, Your H1 label also wants to tell the user clearly that this page is your "xx cinema"? What content on the H1 label to the title of what content, H2 second.

Rational use of nofollow

The reasonable use of nofollow in the station can achieve good results, such as the picture link can be added nofollow (even if the picture added Alt), because for you linked to the next content page, the picture is not up to the function of the description text.

The trade-offs between playing pages and content pages

The movie station person should be very clear, the website divides into the homepage, section pages, category pages, content pages, and playback pages, and individuals think that the play page is not necessary to be indexed, because the playback page and content page in the content is conflicting, but there is no conflict in the title, from the search engine point of view, we can clearly understand that If you add video details to both the playback page and the content page, there is no doubt that adding too many duplicate pages is a waste of weight. We can close it by setting the nofollow, or by setting the link on the content page.

Correlation Module Construction

This is relatively difficult, if some webmaster and relatively good technology, in the content page can do some relevance video calls, call related video including the type of video, starring, region, year, etc., the relevant recommendations are always the same topic, which is why there are many social media plug-ins reason, But these such as lamp heron, friend recommend and so on are beneficial to the user, to the spider useless.

Two. Film Station content Construction

This is a question that must be talked about, because the content of the king has always been recognized. The collection of content too much need to fake original processing? From 628 to August K station, in fact, we gradually understand that false original has become more and more worthless, spiders are more and more intelligent, and users have always been able to distinguish whether there is value. But the movie station has an extremely special place, is the user often retrieves the movie name to be mainly the resources, to the movie and television details are in the blind zone, will not carry on the reading. So stand in the user's perspective and industry perspective, the appropriate pseudo original is possible, but there is no need for a large number of or all false original, a certain editor on it.

Rational use of special topics and information columns

I dare say it's a very good idea, information and topics are to provide users with video clues and watch the desire of the best weapon, the same two columns is the best area for the division of originality, with a little thought to dig entertainment gossip information, film trailers, film and television information, character topics, this is a truly excellent movie site.

Three. Outside chain strategy

Movie site outside the chain strategy is in fact relatively simple, because compared to some products station, movie station profit point will not directly let people cranky, the premise is not to have Trojans, pornography and so on violate the intention of conscience, film station is very easy to do promotion.

Competitors outside the chain

Check out some of the bigger personal movie sites, such as running theaters, wood beans, and so on, to see what sites are in their domain chain and record them, so they have almost the same chain of resources.

Forum outside the chain

Whether it is a local forum or some of the larger integrated forums are basically film and television sections, such as Tianya Forum, NetEase forum, and so on, of course, some can do hyperlinks, some can not do hyperlinks, their own balance time, to assign tasks.

The last part of the chain to write some abrupt, if you can carefully share the movie site outside the chain specific how to do!

This article is written by the fast sowing and cinema (www.kuaiboya.com)