To see how the clothes shop owner diverted to do micro-marketing monthly income of 20000

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Guide: At present the most popular discussion on the network is the marketing model is micro-marketing. Today's guide to share a case: The Madding Crowd, a 89-year young man is how to sell mobile phone through micro-letter and monthly income of 20,000.

With the Madding Crowd know is very occasional, some time ago I was on a business trip in Huaihua, night wandering outside to see a mobile phone sticker on the counter next to an X exhibition rack, it said that as long as a sweep of two-dimensional code can be a free film. So, in this way, I know the madding crowd. There was nothing to talk about that night. I was shocked by his micro-marketing model, or his micro-marketing model is a bit of a miracle, completely subversion of the existing mode of operation. How in the world did he do it? And listen to me slowly, I put our conversation into an interview class of a question and answer mode:

Guide: Hello, noisy, can you talk about your personal experience first?

The Madding Crowd: OK, I was on a three-stream university, majored in computer software development, and graduated from university in 09. After graduating from the telephone sales, ERP software sales, Sales director. Dried wood processing plants (because no qualification by the government seized), now in Hunan Huaihua operating a brand women's shop.

Guide: Since you are a ladies ' dress, how can you think of using micro-letters to sell mobile phones rather than women?

Madding Crowd: Previously also wanted to use micro-letter to sell women's clothing, but I do is the brand women, not very suitable for personal micro-letter to sell. Using micro-letters to sell mobile phones is an occasional opportunity. That day in the shop met a customer said want to buy Apple 5S but also too high price so want to buy a fine imitation, but also worried about poor quality online returns. But Huaihua Local is not such a businessman, I think Huaihua local since there is no such a business I do not try to do? This is my chance to do fine imitation mobile phone.

Guide: What is your monthly income from selling your mobile phone by micro-mail now? Not including your dress shop.

Madding Crowd: Can ah, I do this time is not long, to now less than three months, last month sold a total of 42 units, net profit of more than 20,000, remove the film to the expense of about 20,000 pieces. Last month I sold my mobile phone profits more than my women's shop.

Guide: A person with a micro-letter one months to earn 20,000 dollars in fact has done very well, can specifically describe how you do it?

The Madding Crowd: in fact, said that my model is a little exotic, we do micro-marketing are desperately to add friends, and I did not take the initiative to add a friend. But now I have nearly 4000 friends, and all of them are Huaihua natives. Free stickers are just a small part of my friend's source, and I only have a free sticker on the outside for the weekend night. The biggest source of my friends is the people nearby, the deal of the customer 80% are also nearby people.

Guide: Nearby People? How do you attract people to add you?

Madding Crowd: My idea is simple, I need customers and precision customers. So I directly to my micro-letter nickname changed to the name of the mobile phone, the other people know that I am selling fine imitation mobile phone. In this way, the people who add my best friend are basically precision customers. But there are too few people to add me every day, so I applied for a number of micro-signals, I used to work as a programmer to help me write a virtual positioning software, with 4 mobile phones each day to 4 micro-letter positioning to the most people in Huaihua place. So 4 numbers a day down there are almost 100 people plus my friends.

Guide: This is the first time I have heard of this method, have you encountered any difficulties on the way?

Madding Crowd: Yes, I bought a micro-credit marketing software online, a mobile phone can hold multiple micro-letters, and can position each micro-letter to different places. It didn't take one hours for Tencent to seal all my numbers. Here I also advise to do micro-business friends do not trust those micro-credit marketing software, 90% is deceptive.

Guide: Do you sell mobile phones so well, have you summed up your advantages?

The Madding Crowd: I have some of the most outstanding advantages. 1. Huaihua local do not have my business, if you want to buy sperm imitation mobile phone can only go online to buy. 2. Price advantage, I am directly with the manufacturer, that is, the general generation Bar. Have a price advantage. 3. can guarantee after-sale service.

Guide: Have you thought about how to get there?

The Madding Crowd: I now this mode basically went to the bottleneck, Huaihua is so large, positioning to go to a few places. Recently I feel that the people who add me every day are decreasing. So my focus after work is to recruit agents.

Guide comments: The mobile phone industry guide is not very understanding, but the hubbub of this micro-marketing model is worthy of our study, he is a good interpretation of the addition of powder is not as important as the absorption of powder directly. Micro-marketing has no fixed methods and ideas, only their own intentions to find the right way to do it and insist that it will be effective.

Finally: I wish the noisy mobile phones sell better and better. Everyone is interested in his micro-marketing to sell mobile phone mode can add him (buckle is also micro-letter: 993733143).