Website Operation Dimension 3.5 month current website optimization effect analysis

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The author is in October 2013 10 to take over XI ' an cabinet network optimization work, today, three months of optimization time, which has joy, there are ups and downs, more of their own for the new stand on the line of the beginning of these months, especially for Baidu my grasp and understanding, my choice of the key words is XI ' an cabinet, We know that the general building materials category of the keyword itself bid occupies a large part of the home page position, as a new station is currently the natural ranking of 21 in Baidu, plus bidding and so on is located in the third page of Baidu, the following author and you share in the optimization process of my new station to optimize the understanding and understanding.

First, the new station on the early days more for the site mining valuable long tail words. We know a new station without any weight how we go and the major stations to contend with, the author followed the strategy is the beginning of the online continuously for the site to add quality content this is the foundation, the content of how to create, I think the long tail word is we should focus on, if your site really very quality, Through some of the long tail words can quickly get the article in the page ranking through valuable articles for these long tail Word users to provide value, the purpose is to increase the site PV can imagine an IP to bring 10 pages or more browsing volume, at least in the view of Baidu this new station is valuable, Say long tail word constructs how we should start the author thinks.

First of all, around the site of their own products or brands of scarcity. For example, I made my own XI ' an cabinet net but own brand is XI ' an Aiver Ambry, this time we around this brand can create many unique long tail words such as ivy cabinet price is what? Such a rare unique keyword once the user search into the hope that the new things want to do more understanding of this time, whether the site products or news will light the reader's eye, undoubtedly enhance the brand awareness at the same time increase the amount of web browsing.

Second: The industry as the starting point to choose small and fine long tail words. For example, their products are aimed at the XI ' an market, address in Xi ' an, such as the location in order to avoid and Xi ' an a few big Ming Palace building Materials Market competition we can build the long tail of the word XI ' an, such as building materials market where? XI ' an etc driving slope building materials Market Such small and fine long tail words are very much closer to the user in terms of competitive difficulty and user demand intent. Completely stand in each other's position to ponder the problem, and reduce the front of the major stations do XI ' an cabinet such as the main keyword competition is undoubtedly, as long as the continuous increase of such small flow of long tail so that users know our site, understand the content value, Once Baidu is aware of the quality of your content will further investigate your site after three months or more time will suddenly be promoted to the first page of the rankings, this time you face the test is even more severe, I think that their site is in this period, Baidu is still in the continuous investigation and analysis of their site I believe that as long as do their own things to do, the first page is not difficult.

Finally, the creation of a long tail with the help of holidays or promotional activities. For example, you found that Daming Palace in Xi ' an roadside building materials market will be in the near future to host a group buy or star endorsement of a brand activities this time we can borrow force, such as Siannan Palace building materials market if in 3721.html ">2014 year January 20 held the end of the cabinet big promotion, you understand the news, We can intercept it ahead of time. January 20, 2014 Siannanan Palace Building Materials market cabinets to promote what to look at? This kind of in the introduction of their own brand also introduced, so more or less will arouse the attention of users.

Second, the site content construction and internal chain layout analysis. The author believes that the current user experience as king of the era, how we grasp this thought will be the details of the problem reflected on our website this is an optimization personnel must ponder the question, the article page author main website Long tail word analysis, the content will many related content page to anchor the text form present, expands the spider to the website crawl frequency. Relevance of the anchor text in my opinion is to provide spider crawl frequency, increase the number of users browse the best way, but it is important to note that the relevance of the anchor text should not be too many authors recommend not more than two, another nature is the most critical, do not in order to promote a long tail in the case of unnecessary to the need to construct, This operation is bound to be the cumulative Baidu serious punishment.

Four, the website on-line three months my outside chain constructs the idea.

The author attaches great importance to the quality of the chain, the Web site two months before the basic site to add any form of outside the chain. At present, with the increase of the number of Baidu included pages, the author of the chain is also gradually carried out, the main operation of the chain is to go to the high weight of the platform to contribute to the soft paper, the author's own commonly used webmaster nets, the laggards are the author's favorite outside the chain construction channels, in addition to these two, some of the local XI ' an portal such as Xian 58, Xi ' an people are their favorite operating platform, the author has always believed that the site on the initial line of the chain is just to attract spiders, if blindly to the chain outside the chain, your assessment cycle will certainly be Baidu again lengthened, because the deliberate operation you sting is the most sensitive Baidu site, Baidu does not care about quality only garbage, This is already a matter of public knowledge.

Finally, the author summed up, in fact, the Web site optimization is difficult to say simple also very simple, but the difficulty is difficult in a degree of grasp, a new station is very easy to fall into the optimization of the situation, a seoer optimization of the site when the mentality is the most critical, mentality determines the operation means, the operation of the strategy directly affect the weight and stability of the site, Rather stable not ruthless, meaning is not to optimize the excessive, the new station is really the king but the content of the way the construction of different seoer ideas is not the same, the author of the above ideas just to stimulate, the above article is not the wrong place also hope that you reader Haihan. Well today and you share to this side, this article by the Xian cabinet http://www.029chuguiw.com original webmaster nets, reproduced please retain the author copyright information, thank you for your cooperation.