Website relevance is the begotten of optimization

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With the innovation of Baidu algorithm, more and more webmaster friends will think that doing Web site optimization is an important prerequisite is a correlation, the relevance of the chain from the site to the content of the relevance, everything to take this as a guide, seems to have left the relevance, may be at any time to enter the penalties of Baidu, the site's ranking will become unpredictable, So in fact, the principle of the relevance of Web site optimization is not necessarily to follow it? I think it is still open to discussion.

First of all, we analyze what is the relevance of the site, according to the literal meaning to understand, for example, compared to do is a clothing category of the site, then clothing materials, apparel fashion Forefront and women's website is a certain degree of relevance. Therefore, it can be said that the content of the site is directly related to and indirectly related to two attributes, but many of our webmaster in understanding the relevance of most of the direct correlation is mainly.

It is not possible to understand correlation simply by direct correlation

Now a lot of Web site optimization is basically the relevance of the site as a direct correlation, you operate a sales of rubber products site, you must and rubber materials, rubber processing and other sites for friends chain, the content of the site involved must be rubber, or rubber industry news. But when a lot of optimization staff in this way to optimize the site, but found that the enterprise site is too easy to optimize, because there is no content, there is no relevant site to allow themselves to conquer, of course, the ranking is relatively not able to promote.

So this direct correlation in website optimization, often can not eat enough to open, but also need to intervene to indirect relevance, or even the surrounding industry, or take rubber products as an example, in fact, rubber products can be further derived from the relevant rubber products industry, such as the electronics industry, communications industry and transport industry, etc. These devices will be used in rubber products, can be said to cover many industries, then the rubber products on the website can be linked to such a peripheral or derivative industries. This can enrich the content of the website through the divergence of the industry application thinking, let more websites on the Internet recommend your website.

What to do when dependencies and user requirements collide

Many times when the webmaster in the principle of relevance optimization, but unconsciously entered and the user needs to resist the misunderstanding, because some of the relevance of the content is not consistent with user needs. Especially for corporate websites, corporate website sales are often fixed, of course, may also be in the process of development will be diversified, but relative to the information site, users want to enter these corporate sites, more still to and related products.

At this time a lot of webmaster optimization is also engaged in the periphery of the derivative strategy optimization, may result in the user's scheme, but if the simple and these products directly related to optimization, then users will feel uninteresting, then the enterprise site how to optimize it? Obviously, interaction is a very good choice, In the enterprise website to strengthen the interactive section of the design, in addition to increasing the derivative content, which is conducive to the promotion of site rankings, and interaction can effectively solve the needs of users, but also to the site's service awareness.

In a word, the principle of relativity cannot be simply understood as a direct correlation to the content of the Web site, which can diverge into indirect correlations, upstream and downstream applications of the industry, and so on. Of course, increasing the interaction effect is also an important way to promote cohesion of the site. This article by www.120job.cn China medical Talent Net starts A5, reprint please indicate the link source, thanks the cooperation!