What to note when editing Web content

Summary: The content of the editor in the SEO is actually a learning, and the search engine more and more attention to user experience, content editing is not good, users do not like to see, the future may directly affect the effect of SEO is also difficult to say, the words are not more, directly into the

The content of the editor in the SEO is actually a learning, and the search engine more and more attention to user experience, the content of the editor is not good, users do not like to see, the future may directly affect the effect of SEO is also difficult to say, not much said, directly into the business.

First, the layout should be clear

Many web site content typesetting can be used to describe, what is more than a mess, font, format, what a mess, and some copied from the Internet, the content of some messy format code is not clear, so the content is simply no way to see, you can see the big Portal station content is how to edit, Each paragraph is separated by <P> tags, each section will be left with two characters, of course, if you want to update the content of a lot of words, this is a waste of time.

Ii. proper use of <B><I><U> labels

Appropriate use of <B><I><U>, such as bold, underlined, italic, such as labels, such as the section of some articles can be bold, some cited or descriptive text can be used italic, so that users can better understand and browse articles, And the article often appears in this category of labels, search engines will also think you more formal.

Third, appropriate add some pictures and video

Have you ever noticed that a large portal station has pictures of almost every article? For example, some of the entertainment news of a star, even if there is no picture, will find a picture of the star before inserted into the article; for example, some women's portals, in some such as weight loss, skin care and other articles, will be inserted some irrelevant beauty pictures. Why they want to do it, because of this, the search engine will feel you more formal, in terms of people's perspective, graphic combination of articles, users also like to see, video is the same truth.

Iv. note the writing of relevant words

Search engine through the accumulation of long-term data, have a database of their own, a special record of some related words, such as: "Jay Chou" on the Web page, always with the emergence of "entertainment", "singing", "star" such words, then the search engine will think that these words are related words, and we edit the article, There is also the concept of related words in the mind, when the theme is around a word, the content of the word to appear more relevant words.

V. Details of a topic

This can look at Baidu Encyclopedia and Baidu know that the weight of the two products Baidu is very high, many people say that these two products are mainly within the chain to do well, of course, this is undeniable, but, I also want to pay attention to the content. Whether it's encyclopedia or not, it's all about the same theme, then derived a large number of content, such as Baidu Encyclopedia, any one thing, this encyclopedia article almost all of its aspects are mentioned, if someone search "Taobao guest", that is sure to want to know Taobao Guest, Baidu Encyclopedia of all aspects of Taobao guests talked about, And your site in the article only said Taobao customers to make money, then the user is sure to see Baidu Encyclopedia to learn more, therefore, his ranking will be better than yours, Baidu knows the same.

Vi. editing within the chain

The most important link is the content of the link, we can set up some of the first page and column pages of keywords, the content appears in the word, automatically linked to the link you set up, you can most of the content page is we can not set, this time we need to manually edit, Inside the chain do very good is also Baidu encyclopedia weight of another reason.

The above points are to be noted when editing the content of the problem, the beginning may be more tired, but do more, to the later editing content, it can naturally do these.

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