Who on Earth is forcing fax ads

Telephone marketing, SMS marketing, micro-credit marketing ... Fax is also a marketing tool, whether you like it or not, as long as the fax machine is on, the junk fax will follow. A company has received 30 fax ads a day, a business one months for three fax number also can not hide ...

Who in the world is enforcing fax advertising, and where exactly do they get the corporate fax number? The commercial newspaper reporter has carried on the investigation to this.

Recently, Hua very annoying, his company every day to receive spam fax, and sometimes even normal business fax can not send and receive.

And Hua have the same trouble and Dai Yangyu, his company to avoid spam advertising fax, one months changed three number, but still not quiet days.

Case

The fax machine is busy. 30 advertisements

Hua, the manager of the Kowloon-Chongqing logistics company, told reporters that the company almost every day because of spam advertising fax to change four rolls of fax paper.

"There is no way, as soon as the fax machine is turned on, the junk fax comes over." Hua introduced, beginning last month, the company on land continued to receive garbage fax, just started one or two a day, everyone did not care. But recently, more and more junk fax, the most day unexpectedly received 30 copies, they tried to dial back through the fax number, but found that the full number is empty.

"This not only waste ink paper, even has affected the company's normal business fax transceiver." Hua said, but they are ready to cancel the fax machine automatically accept the function, replaced by manual operation.

"We will allow customers to fax personal information to facilitate our planning and archiving." "Kwan-Yin Bridge Red Tripod International Office, a artsy studio director Feng Yunfi said the company fax number only opened three months, the second month began to receive junk fax. Because of the frequent receipt of junk faxes, and sometimes the information faxed by customers are mixed in, they are now ready to let customers send the information to the company's mailbox, they print their own.

January for three fax numbers

Unbearable to endure the harassment of fax ads, the new arch a company one months changed three fax number, but still can not escape the bombing of junk fax.

"I was beginning to think that someone else would have leaked the company's fax number," he said. Dai Yangyu, assistant general manager of the company, said that in order to better deal with the company's affairs, he went to change a fax number, but just the past two days, and began to receive junk fax, but under the month he changed again two times fax number, can still receive junk fax.

Now Dai Yangyu's company has switched to an intelligent fax machine that can be printed on demand, and now there is a junk fax coming in to not print directly.

Secret

Send Fax advertising monthly income easily over million

Who on Earth is sending ads by fax? Yesterday, the reporter entered "mass fax" online, immediately search 400多万个 related pages, including a variety of companies engaged in mass fax business.

"nms2012" mass Fax Company A staff told the newspaper reporter, their company can agent mass Fax, do not buy any fax machines, as long as the use of software on the Internet can be mass. Agent Bulk Fax price according to fax speed calculation, slow 0.02 yuan/6 seconds, ordinary 0.03 yuan/6 seconds, high-speed 0.04 yuan/sec, and even the choice of handwriting clarity, the more rough the less time spent. The staff said that a mass mission can send 5,000 faxes, the sender can submit multiple tasks at a time, which means that the instant can be a mass of thousands of faxes.

"fax32" mass fax company staff told reporters, they agents of mass fax business, most of them need to rapidly expand the market, because the ordinary delivery of advertising speed is too slow, the advantages of mass Fax is highlighted, sometimes they can do 100,000 of dollars a day of business.

Once engaged in mass fax business, Li Gang (alias) to the newspaper reporter disclosed that the so-called "company" sometimes only two or three people, equipment is only a computer, rental operators of the server, and then the use of software to achieve the network mass fax. "The investment is small, but the return is not small." Li Gang told reporters, sometimes some companies one months of mass fax costs may be tens of thousands, the general mass Fax Company will receive a number of companies of mass business, good performance when staff monthly income easily broken million.

Purchase fax number 5000 yuan to 50 percent

Commercial newspaper reporter found that these mass fax company not only can provide mass fax business, but also in the sale of corporate fax number.

"If a one-time recharge of 5000 yuan, the purchase of corporate fax number can be hit 50 percent." "fax32" mass fax company staff told reporters, recharge is actually let mass Fax company agent bulk business. They have various industry fax number, and according to the district classification, according to purchase fax number covering the industry and the region, different prices. To purchase the price of the enterprise fax number, the discount is determined according to the number of recharge.

and "cloud Fax" mass facsimile company appears more "generous", the company staff said, as a result of the company's new opening, as long as the recharge customers, they are free to provide corporate fax number, but in the future will also take out the number to sell.

Li Gang revealed that there is a company specializing in the sale of corporate fax numbers on the internet, a mass fax company to buy a one-time can be used, but also sold to others, will only earn will not compensate.

Reason

Fax promotion Cost Low network mass concealment

In the telephone marketing, short message marketing, micro-credit marketing, and so on, fax marketing Why is the clamor?

Li Gang believes that the main reason is that the promotion of mass fax cost is lower, and the scope is large, can meet the needs of different groups.

He said the usual promotional methods were roughly divided into three kinds: advertising, calling and texting everywhere. Advertising ads require a large number of staff and print a large number of ads, investment is too high, and the cost of phone calls and texting is not low, and the audience is uncertain. Compared with the above three ways, mass fax is not only cheaper, but also more accurate crowd positioning, different industries can choose different business number.

Chen Yao, vice president of Chongqing website Alliance, said that the network mass fax developed mainly for business, which is more convenient than traditional fax, can improve work efficiency. Now this way is used by speculators for profit, the network mass fax is not good management, because it is more covert, mass fax companies use the network platform for most of the fax sent, and the use of network software to screen their own numbers, or constantly changing the number, so that the other side can not find themselves, so that the harassed people can not take effective action.

Lack of supervision of laws and regulations is blank

Industry and Commerce 12315 of the staff said that mass garbage fax they can not accept complaints. The Municipal Communications administration also said that they could not accept such complaints.

Public security organs related people said that if the public because of the loss of fax content, or a fixed number of long-term harassment, can be reported to the public security organs. However, the person also admits that it is difficult to collect evidence of mass fax harassment, such as the other side number shielding, long-term replacement number, field number harassment.

Chongqing Jin Yang (jiangbei) Law firm lawyer Panchengwang said that at present, China's laws and regulations do not prohibit the dissemination of commercial advertising through fax, there is no corresponding binding mechanism, even if the prosecution is difficult to find the responsibility of the damage. At the same time, there is no clear regulatory department, leading to a mass fax sales supervision gaps.

Countermeasures

Three ways to protect against junk fax

Legislation should be enacted to block regulatory gaps

In the face of network mass fax harassment, how to end the nightmare? Chen Yao told reporters that at present, there are three main ways to resist junk fax.

Chen Yao said, the best way is to manually receive instead of automatic reception, accept fax before you can confirm by phone. Second, the replacement of paperless fax machine, the first fax information to be selected, the content to be printed. Third, set the blacklist and reject the unfamiliar number. If a number sends a junk fax for a long time, it can be pulled into the blacklist, and its fax will not be sent over.

Whether the choice of manual operation or shielding number, is only a palliative solution. Panchengwang said that at present, the management of junk fax, legal and regulatory deficiencies, only as soon as possible legislation to better protect the interests of the recipient of the fax.

First, he argues, legislation should be enacted to prohibit the transmission of such junk faxes and to make clear the penalties for those who violate them. At the same time, the regulator must be clear, only when the regulator is clear to regulate the market.

Three ways to protect against junk faxes

1

Cancel the automatic receive function

Using manual reception

2

Change the paperless fax machine

Print on Demand

3

Set blacklist

Rejection of unfamiliar numbers