Winter home Appliances Market warming consumers value "3 minutes of rapid heating"

Source: Internet
Author: User
Keywords Haier air conditioner consumer air conditioner
Tags consumer consumers development energy-saving haier home appliance market home appliances home appliances market
"This time of year originally belongs to the low season of the home appliance market, but this year cold air came suddenly, heating electric appliances Just enter the big popular." "In the island city of a large home appliance stores, air-conditioning sales staff told reporters that the current shopping malls will be placed in winter appliances in the most conspicuous position." And the reporter also noted that the home appliances to the old and energy-saving benefits of the beneficial effects of subsidies, the recent market has appeared the climax of the replacement of air-conditioning. Among them, the most popular consumer is Haier air-conditioning launched 3-minute hot products. Haier air-conditioning by virtue of the leading 3-minute thermal advantage quickly become the home appliance market best-selling products from the market data also prove this point. In the recent release of the home appliance industry in the third quarter of 2012 report, as the 2012 industry growth first Haier air-conditioning, the third quarter of Haier's air conditioning sales growth of 38.53%, once again leading the industry average sales growth, in the front-line brand, Haier air-conditioning is the only growing brand. The air conditioner is popular for 3 minutes. The most eye-catching reporter in the air-conditioning zone met a consumer in the purchase of air-conditioning, Ms. Wang, she told reporters: "Parents are old, the child was born, especially afraid of cold." The cold air came over these two days, and they had to buy one for them quickly. "Shopping malls sales staff also said that recently for the elderly, children to choose a few heating appliances, especially the heating system of air-conditioning, the most popular." And Haier air-conditioning can be so popular with consumers, the market sales growth can be so high, there are experts in the industry to be attributed to Haier's users of the accurate grasp of demand. Reporter interviewed a large store air-conditioning sales in charge, he also reflected, "now consumers are more and more demanding, take air-conditioning heating function, not only to be able to make heat, but also to make heat fast, efficient energy saving, good experience, so like the Haier air-conditioning system heat fast, energy-saving products will be particularly popular." "28 innovation and quality achievements Haier continues to lead the leading products and technology for Haier air-conditioning accumulated good reputation, let Haier air-conditioning in the 28 development process to win more consumer trust and choice, brand user appeal constantly enhanced." Reporter learned that from 1985, the production of China's first split-style air-conditioning, to the early 90 leading industry to introduce frequency conversion technology, and then to 1998 to become China's first air-conditioning industry to obtain the National Science and Technology Progress award of the Enterprise ... Haier air-conditioning in the field of technical innovation speed and strength has been in the industry-leading level. This year, with its exclusive global research and development of the upgraded version of broadband CFC-free frequency conversion technology, the creation of a minimum operating power of 0.1 Hertz, the highest 150 hertz, 3 minutes of heat, energy-saving 60.5% and other industries record, and in this winter set off 3-minute heat storm, has been unanimously recognized by In this respect, some insiders also pointed out: "In the context of economic downturn, Haier's contrarian growth has become the industry and the media attention of the" Haier phenomenon. As the user demand-led technology innovation-oriented enterprises, the user's recognition is the Haier air-conditioning successfully fight the foundation of market risk, while technology innovation and quality supervision is the important guarantee of product best-selling, which for the industry transformationLevel provides a better development benchmark. ”
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