Wireless search is a big pit

Baidu this time the acquisition direction is to go right. Baidu's biggest challenge now is whether the wireless strategy will succeed. If successful, it will return to the market capitalisation of billions of companies, if failed, Baidu will become Yahoo! So if it is able to affect the success of Baidu's wireless strategy acquisition, the price is Baidu's current market value of 2% or 10%, is a philosophical issue, rather than a technical topic.

Back to Baidu wireless strategy to see the value of 91, we have to answer: "What is Wireless search?" "I said a while ago: Wireless search is a big pit. The meaning is two floors: 1, the product form of the wireless search does not equate with the webpage search form, is Baidu is exerting force map search? is the Voice assistant (like Siri's voice quiz, Baidu Sogou are doing)? Taobao, the public reviews such vertical services? or micro-letter, Sogou number through such a general-purpose platform class products? The future will be in the bloom of the answer, but if only the embrace of web search and map search must fall to the pit; 2, search is always later than other business models in the ecosystem mature, if other services immature do not make money, search is not mature and make money. Baidu listed in 2005, than other 2000 listed the first batch of Internet companies five years later, not only to see the breakthrough in product technology, but to see the inevitable trend of industrial development.

To speak more bluntly, wireless search is a big pit of the meaning of the wireless search product form and commercial ability to become present in the early days, under the pressure of the capital market and the expansion of enterprises under inertia, the ripening is tantamount to death. Baidu does not come to the mature wireless search, and in the PC search is also Sogou and 360 bites, natural pressure is enormous. In this case, can not directly continue the brilliant PC search, how to layout for the future of various wireless search possibilities pave the way, but also has the flow distribution capacity and revenue model?

The answer is "mobile phone helper" products. Make a meaningful correspondence: mobile phone assistants are equivalent to a PC browser (mobile phone assistant brings the mobile phone market equivalent to the Web site navigation station brought by PC browser). Baidu this acquisition, in the construction of a wireless search of the "secondary Rocket", which is 91 of the value.