Zhang Bangxin Letter: Four questions about training

Last week, Mr Yu made a speech full of dry goods, reflecting on the training industry and causing widespread communication and reflection in the industry. 26th, the founder of Zhang Bangxin sent an internal mail, about the training industry four misunderstandings and their own views. The following is the full text of the open letter: An open letter to learn and think of people: a few questions--– Zhang Bangxin Tom Zhang Fellow: Learn and think by teaching quality and word-of-mouth spread all the way to today, won the parents and the community widely recognized, we are also full of pride. But sometimes, there are some people who ask questions about the industry that make us feel embarrassed occasionally. Since the group will be renamed recently, I take this opportunity to share my views on several issues. This share is due to a discussion. Not long ago, there was a community of "high-end people" asked me a question, he said, do you do things to create value, children need to be so tired? It also shows that they will send their children abroad before the college entrance examination. He asked the first question: 1, do you do things to create value, children need to be so tired? I told him that at present there are three ways for a child to enter a key middle school: I. than "life" good, spell dad, if Dad has the right or money, you can build, the police, sponsorship fees and other means to enter the key middle school, but also like you, spend money to send children abroad; two, better than "Yun" good, spell luck, if shake the number to you, Computer allocation put you in a good school, it is said to be able to go in, three, than "learning", rely on the strength to prove themselves. A child can not spell dad, no more than luck, by their own ability to enter a good school. What we're doing is helping children learn, let him stand into the school, do not rely on the relationship between parents and money, do not rely on property, no backdoor, no need to ask others, let him by their own strength, with their own achievements, with dignity to enter a good middle school or university. I went on to tell him my story. When I was a young life in the countryside, my teacher often read us a poem: Midnight Lights just before dawn chicken, it is a man reading, black hair don't know to study early, white square regret reading late. I deeply understand a rural children, must be through hard study, only chance to enter the university, test into the city, otherwise only a lifetime of farming. Through my efforts, I got into college and won the same chance to compete with other children. I paused and said, today's China's social and economic development, the emergence of the rich class, your children can no longer face the need to rely on reading to change the fate of the pressure, but you should understand those who are still in the middle of society and the bottom of the people, their children also need to struggle to change their fate, to pursue their We do not have the ability to help children "spell dad", "Luck", only by teaching them knowledge, to provide children with their own strength to enter a good school opportunities. Most of the children in the society today still need this opportunity, otherwise the key school will only become a noble school. He then asked me: 2, then you do not feel that the training institutions to increase the burden on students, the current trend of societyis to "lighten the burden". I said, China has 1.3 billion people, we have to admit, under the limited resources, 1.3 billion people imagine 300 million people live as comfortable is difficult. China's annual population of about tens of millions of, Peking University recruit thousands of people each year, China's top 100 universities add up to recruit hundreds of thousands of people each year. Such a small molecule (admissions number), such a large denominator (the number of candidates), such a low proportion of the admission, the natural decision of the college Entrance Examination competition must be very cruel. From the current mechanism and class size, public schools are not always able to take care of every child in place, public schools often can only "eat", it is difficult to make everyone "eat well." Now that the numerator denominator has been established, it is easy to imagine that public schools will have to make up lessons to meet the needs of their parents. Parents ' demand is the root cause of many public schools that have been sneaking up on weekends to date. Because parents such strong demand objectively exists, so once the public school to lighten the burden, or their own want to make children more advantages, parents will certainly be in the Community newspaper classes. The same reason, but also because of the existence of strong demand, if the social formal counseling institutions were closed, parents can only take the children to all kinds of street and the unlicensed institutions to cram; If the small institutions are also banned, then parents will find ways to seek tutors to their home to make up a lesson- Because the hope that their children admitted to a good school is a good education is the rigid needs of parents, and this demand is justified. From the trace, we can look at history. Thousands of years, because the imperial examination system exists, "head cantilever, Cone thorn stock", "Ching", "fluorescent snowy night read" Such a story is still few? Oriental cultural identity "all low-grade, only read High", all hope that the child can "learn and gifted", through the "10 years", to "fame the world know." We look at foreign countries: this phenomenon is not only in mainland China, China, Hong Kong, Taiwan, Japan, Korea, Singapore is also the case, I think this is related to two factors: traditional culture, population density. Remedial classes are just tools that parents use to improve their kids ' grades and get better education. In the absence of remedial classes appear before, those who want to be able to test good children are often in the home with various counseling books late at night. So for a tutoring organization, is not in the face of this difficult to do nothing? I went on to say, on the contrary, a high-quality remedial class, a responsible teacher, will let the children save a lot of time, the real promotion of interest and efficiency of learning, save the children themselves lonely groping time, which we have been strong grasp the root cause of teaching and research. He went on to ask: 3. How do you strike a balance between education and business? I think his problem is not sharp enough, sharp is a decade ago, especially before the new Oriental listing, more people are asking a question: how can education institutions to charge, and why the educational institutions to commercialize it? Public education belongs to the scope of public service of the Government, undertakes the function of social service, and does notProfit for the purpose. And what we do belongs to private education. We are neither a government nor a charity, but a business. The primary responsibility of an enterprise is to provide good services and products, to feed her employees, and to pay taxes. We need to operate according to market rules, through the charge to feed teachers and employees; another responsibility of enterprises is to profit, return investors, in some companies this is the most important, learning and thinking, we think this is the result, is the last question to consider. We regard the vision of learning as "becoming a respected educational institution", we do not want to say how noble we are, but as long as the students have to grow, we do not humble things. I think that education and training institutions as a commercial organization is not shameful, shameful is a commercial organization without business ethics, reduced to stealing money and robbing the organization. So we open the classroom, allow audit and refund, do not let themselves become steal money and rob the people. Therefore, we must do a good job of teaching quality, reward advanced, and severely punish irresponsible teachers and employees. Between business and education, we will not be balanced, but we will first consider ensuring the quality of education. We will take the education quality as the first, we through the good teaching quality, through the good word-of-mouth, through the old student's satisfaction to attract the new student, we must manage the growth, does not blindly expand, does not sacrifice the teaching quality and the service for the short-term benefit. In the past decade, we have summed up one sentence: "Remember the teaching, forget the business", so that there will be good teaching effect, and eventually there will be good business results. I said, there are always people ask me this question: 4, do the exam-oriented education is not good, why not do quality education? I explained to him some of my views: 1, the General people said that quality education usually refers to the non-goal examination training, it seems not for the test is quality. How to define exam-oriented education? If it means helping students get good grades in exams and competitions, there is no contradiction between quality education and him. A student obtains the good result in the examination and the competition, not only needs the examination skill, the problem solving skill, more is to the question understanding ability, the language expression ability, the nimble thinking ability, but also has the good psychological quality, these things are the outstanding quality important constituent. 2, even if the non-test product is the quality. From the learning and thinking group, we have both test-oriented products, but also quality products. As early as 05 we also tried to open "exam class" and "Quality class", the former reported 500 people, the latter talk about a few people almost failed classes. This shows that the current parents ' main needs in the exam counseling. I ask myself, is the parents ' demand justified? If it is reasonable to recognize their needs, then it is reasonable for us to do remedial classes to meet his needs. By the year 09, we recognize that quality education has been recognized by more and more parents, then we made a two-point adjustment: First, the existing business has joined the character education and habits of the quality of education elements; second, we specialize in the quality education of the Division of the Department of thought. 3, a good organization, essentially depends on the quality, andIt's not about the concept of playing. We believe that exam-oriented education is not equal to humble, quality education is not equal to noble, are to meet the legitimate demands of parents. Exam-oriented education is not humble, because she satisfied those who want to change the fate of the parents of the legitimate demands of the children, quality education may not be noble, she satisfied another part of the legitimate demands of parents. Whether it is to do exam-oriented education or quality education, good quality is glorious, do not good quality are shameful. To do quality education, if it is playing the concept, is the business of money-making, the same is shameful; do exam-oriented education, if the quality is very good, really help students and parents, the same is glorious. After listening to the above four questions, he said that he had a new understanding of the training institutions, and that he had new understandings of "learning and thinking". I think some of the partners may have similar puzzles before, and I think it is necessary to share this discussion in the form of full mail. Learn to think in this industry accounted for less than 0.5% of the market share, we are far from being able to represent training institutions, and even also can not represent tutoring, the industry's problem is not such a small enterprise can decide. But we should bear the responsibility must be courageous commitment, should not take the responsibility also don't flatter to embrace. We understand these problems to help us to put down the burden of light. When there are people in the community who misunderstand us, we can keep on going and don't bother. We have power in our hearts and we don't have to explain to others what we've been through for years. Finally, I would like to say to my friends, learning and thinking as a sense of mission of the educational institutions, if we are willing to do a mediocre training institutions, in improving students ' interest in learning, learning efficiency, learning effects, etc., then the above four explanations are all excuses. Industry's leading enterprises, even small enterprises, have the responsibility and obligation to solve the problems of the industry to guide the industry to a healthy and orderly direction. Because of this, in the past few years, others to dig our teachers, we find more from their own reasons and not in retaliation; over the past few years, we have rejected a number of teams with thousands of of students who have left the field, because that would make the industry morally bankrupt and immoral; over the past few years, We have been spending energy on research and development and Internet applications, hope to lead the industry through technology upgrading; over the past few years, we have been guiding the examination and quality of the combination of direction ... But we have not done enough, the development of education can not keep pace with the progress of the world. Learning and thinking people, we still have a long way to go.