New media has become CCTV's biggest competitor

Absrtact: The annual CCTV advertisement bidding will be lively and still. However, in the face of the impact of new media on traditional advertising business, CCTV in the Chinese advertising market to dominate 20 years, also had to start to compromise. Yesterday (November 18) held the CCTV 2014 gold resources of the annual CCTV AD tender will be lively and still.   However, in the face of the impact of new media on traditional advertising business, CCTV in the Chinese advertising market for 20 years has also had to start "compromise." Yesterday (November 18) held CCTV 2014 ...

The real estate industry has once again been pushed to the forefront of public opinion

Back in 2014, the real estate industry has once again been pushed to the forefront of public opinion, with the economic slowdown and the control of currency increment, especially the reform of the real estate market for the purpose of pushing more and more real estate operators to the difficulties of real estate sales and the increasingly tight capital chain. In the second-hand housing market, due to the impact of the macro-economic cycle, there has also been a certain degree of decline. Of course, there is also a real estate leasing market, due to the rigid existence of rental demand and consumption of the frequency, some regions even have a burst of price rising trend, some property owners also began ...

A research report on marketing ecology data of micro-trust Friends Circle

A domestic Third-party micro-trust service provider recently released the "2014" micro-trust friend Circle Marketing "Ecological data research Report" shows that the circle of friends merchants average monthly flow of 94989 yuan, more than 10000 yuan water more than half of the month. Jiangnan University Design Institute Zhang Zhihe is a well-known "micro-credit entrepreneurship", but now he is only a junior student, in the micro-credit circle business is less than half a year, has been a a hundred thousand of "small tyrants." 3-month sales have reached more than 2.4 million last September, Zhang Zhihe in the micro-letter began their own shopping business, mainly to do sports, skin care ...

For a long time did not smell the sound of its Zhou, at the end of the year, finally unable to suppress

For a long time did not smell its sound of the Zhou, at the end of the year, finally suppressed. Old Zhou first high-profile announced to and light joint venture to establish an online cinema; followed by a 409 million dollar investment, and cool set up a joint venture to operate the cool faction of the great God-branded mobile phone; Meanwhile, the market also spread Zhou 祎 to launch a variety of "tearing the war" rumors, including the news that Zhou will again personally, Baidu launched an attack-to do Baidu security products kill software. On the face of it, the "Red Cannon", which is strong and stronger and more courageous, seems to have returned. However, from ...

Lei today's Millet 2014 report card

1, "Business-to-consumer" Millet 2014 results released: Revenue 74.3 billion shipments 61,120,001 months, 4th Morning News, Lei today to dry Millet 2014 report card: SOLD 61.12 million mobile phones, growth 227%, tax revenue 74.3 billion yuan, increase 135%. Lei said that the 2014 has become an important milestone in the history of millet development, "we from the industry to catch up with the whole industry to catch up with the target." He said that the domestic peer to the millet model of research, learning, imitation has reached "pixel level." 2, "cross-border electricity dealers" Japan will be on the overseas electronic clothing ...

Many people mistakenly believe that the micro-business is in the circle of friends to sell goods

Many people mistakenly believe that the micro-business is in the circle of friends to sell goods, but in fact, the definition of micro-quotient in a broad sense of the wood guy should be mobile social power. People in the shopping decision friend's evaluation and recommendation more and more important, micro-business to the end is definitely not the group of friends to sell goods, this group of people just with the help of the early period of the dividend in the circle of friends in the excessive development of a gun, consumer-to-consumer development eventually will face shuffle. Product quality, category selection, logistics, rights are critical, so the final model is C2B2C, in fact, is the real. Friends Circle sell Goods will die known, the earliest ...

The domestic electric business industry is ushering in an era of duopoly

With Alibaba's IPO, and the successful listing of Jingdong Mall, the domestic electric business industry is ushering in an era of duopoly, the electric business industry has been a lot of development direction have been two industry "big guy" blocked dead. In this context, the domestic small and medium-sized enterprises to be in the electric business industry has a contribution, it is bound to have a way, from the two big guys have not had time to "start" direction. The big guy is too busy to take care of the direction of local life service electric business as soon as the big boys are too busy to take into account the direction, we have to mention the local life service electric business. In recent years, the localized life service market has gradually warmed up, from the initial local ...

China's IT industry covenant guns are commonplace

China's IT industry about the gun is a potluck, this is not Zhou and find Robin Li again. Number 27th at 10 o'clock, known as the Red Suit Cannon 360 chairman Zhou in Weibo to Baidu Li publicly challenged: Robin Li I have a question to ask, ten years ago you do Baidu Rogue software can also understand, now you are already one of China's richest, why also insist on doing rogue software, These days online is full of users complain of being silently forced to install Baidu Antivirus, also can not uninstall, this behavior has been fully in line with the Internet Association for the definition of rogue software. Do you have the money on the wayward, you can be wanton ...

The fastest-growing year for mobile operators is also the most intense year of bat racing

2014 is the fastest-growing year for mobile power, and the most intense year for bat racing. From the micro-letter to the official launch of the micro-letter store, to Baidu Yell to the direct number and then to pay the service window of Treasure Force push. All show the Giants in the scene layout and seize the entrance of the ambition of the world. Judging from the layout of the bat, the author believes that the 2015 mobile electricity business will be in the following three directions: Taobao, cat-dominated electric dealers still dominate throughout 2014, in the mobile end of Ali in the double 11 and double 12 have achieved good results, mobile end of the ratio of 42.6% and 4 ...

Can I start my own business while I work?

"Can I start my own business while I work?" It's not surprising that someone asked. The answer is: "Yes." "But the premise is that your startup project is a business that can be partially absent." Well, what is a semi-absent business? In franchise operations, there are usually two main types--the need for full time ownership and a part-time (half absent) service. For those who are half absent, retailing is a good area to focus on time, energy and effort. Since not all retail concepts can be run in half, it must be licensed by the franchise. In addition to the food chain line ...

"One step Away" may reflect some of the realities of China

Recently, "national husband" constructed a micro-blog "has not seen the" step away "of the children's shoes, congratulations ... Escaped the robbery. "The beginning of a new round of the war of words, but also to the release has stood in the cusp of the" one step Away "to send" the Last ride. " But according to industry insiders, in order to get the release of the film, Wanda Film and television out of the 1 billion yuan of the guaranteed box office, and has paid 30%, but today, "one step Away" the cumulative box office but 450 million, and the national row has fallen to about 15%, the box office to break 1 billion, almost no longer possible, can support to 700 million is lucky. But ...

What is your original demand when you choose to sell?

When you choose to sell, what is your original demand for it? 1. Delicious 2. Fast China Catering Industry O2O Market Size has developed rapidly in recent years. 2014 Market size is expected to reach 91.3 billion yuan, 2015 will exceed 120 billion yuan. This means that online takeout orders become an important force for the gradual rise of food O2O. When the internet "burning money" thinking swept out of the market, just a "cheap" easily covered by the public to sell all the requirements. This year, the most burning money of the takeaway platform, "American Regiment Take-away" and "Hungry Mody" all announced, daily turnover exceeded ...

China's Internet 20 years of development, the birth of a group of star Internet companies and corporate founder

China's Internet 20 years of development, the birth of a group of star Internet companies and corporate founder. Set off the first wave of internet entrepreneurship is the returnees Zhang Zhang, Li and other people, they will be the latest overseas internet business model into China, the first generation of internet entrepreneurs Idol. With the advent of the internet in China, the halo of returnee entrepreneurs has dissipated. In particular, the rise of the mobile internet era, even the success of the Zhang, Li and other people, but also in this new era lose sense of direction. But compared with the loss of the returnees, a group of entrepreneurs grew up from the grassroots but caught ...

Guangzhou Children's Wear brand clothing refused to sell online

1, "Consumer-to-consumer" Guangzhou Children's wear brand clothing refused to sell online Guangzhou, a children's wear brand has made a ban on net sales, the decision to block Taobao shop, to the full range of entities agent distribution way to save the entity shop in the fire and fire. "found that a dealer in Taobao open shop, the first warning fine 1000 yuan, if not close the factory will contact him offline." "In the Civil Air Defense Mall, the children's clothing brand a shop assistant told reporters that last month, the company has just sealed a two-drill Taobao shop. 2, "Festival electric Dealer" Christmas dealer sales growth 8.3% iOS is Android nearly 4 times times December 27 ...

Millet's recent exposure rate is indeed not low

In view of Millet and Archie art, the United States Group of two of the marriage, millet recently to the exposure rate is indeed not low. I also focus on millet, for this prayed read the friend Wang Bin "Decrypt the Millet" book. The book by the internet it Senior Prophet Wang Bin (pen name Rock Heart), detailed analysis of the millet company was born to the whole process of development, as well as how Millet created 4 years 160 times times a stunning valuation; deeply analyzed how millet will be the fan marketing, hunger marketing, Internet thinking as a strategic implementation; The future development trend and possible competition of millet are forecasted. After reading the feeling quite deep, but also a little humble opinion. I recognize that ...

Really under the mind to do micro-credit marketing, the effect of nature is self-evident

Really under the idea to do micro-letter marketing, the effect of nature is self-evident, do micro-letter marketing is like eating a large pot of rice, chewing slowly will not choke, small fires can be stewed good soup. Based on his own experience, the author sums up the six-step thinking method of micro-credit marketing, namely, positioning, promotion, interaction, management and extension, and the center point is the fans. Fans are the most critical step through the remaining five steps. The first step is to start from the content, choose a good marketing target, determine a good target crowd. For example, to do the content of cosmetics electric dealers can be positioned in the beauty makeup, skin care and so on. Marketing target is to sell goods or play brand, do electrical business ...

You only see us smear the news, but not see our journey

"You only see our smear news, but do not see our spiritual journey." You only see false rumors, but did not see Poly-Mei is the cleanest electric dealer. "Chen-ou weight out of the lake." After the listing, Poly-Mei Fake news has not stopped, the face of a few consecutive days, "the law of the United States prosecution" event of the crazy bombing, Chen Au finally on the micro-blog to make a response. In the mire of fakes, poly-Mei is not alone in fighting. December 3, CCTV "Focus interview" column exposed some counterfeit producers use micro-letter, Taobao, etc., selling counterfeit "overseas purchase" luxury goods. July Third party watch merchant "Cheung Peng ...

There is great potential for cross-border electricity dealers to wait until the traditional export model is completely out of line

Li Yang (alias) is the general manager of a small household electrical appliance Export Enterprise in Guangzhou. He told the first financial daily reporter, although his main client in Eastern Europe, but he quietly in the past three years on the Amazon website in the United States to sell their own brand, some categories have entered the top three. "There is a huge potential for cross-border electricity dealers to wait until the traditional export model is completely out of order." "With the growth of household appliance exports slowing, cross-border electricity dealers become a new export model." Not only Li Yang, currently many export processing electronics companies are also testing water across the border. Alibaba, Beijing east, Haier and other giants are also in the scramble for Cross-border electricity business platform, for its ...

Train ticket Yellow cattle transformation Change Body network purchasing

1, "Consumer-to-consumer" train ticket to transform the network to purchase a lot of days to buy the train ticket, many workers are anxious to find "ox" ticket. However, with the implementation of the real-name ticketing system, many of the cattle into the network purchasing. It is understood that most of the network purchasing rely on ticket software, such as unofficial website ticket purchase, there is the risk of personal information leakage of passengers. 1 ticket buyers to the car information and 12306 account number and password provided to the ox. 2 scalpers Log in to the buyer's 12306 account, using Third-party software to rob tickets. 3 Yellow cattle grabbed the ticket immediately after the call to inform the buyer to pay online. ...

Peer-to-peer model successfully reversed in domestic internet industry

December 8, the world's largest peer-to-peer company Lending Club landed in the United States Nasdaq, the price range set at 12 to 14 U.S. dollars, proposed to raise 808 million U.S. dollars, the valuation of nearly 4.3 billion U.S. dollars; 17th, the smaller US peer-to-peer company OnDeck also listed on the NYSE, selling at $20 per share, Plan to raise $200 million trillion; at home, the same day, Baidu announced strategic investment in the United States Peer-to-peer car rental giant uber; a week ago (9th), the domestic peer-to-peer car rental platform dropped a taxi just received more than 700 million U.S. dollars financing, this is so far China Mobile ...

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