2015 free WiFi See: WiFi Universal Key Deus

At the beginning of 2015, the domestic Internet giant Alibaba, Shanda, 360, Tencent, Baidu, Millet and other free wifi in the hot industry. Some analysts point out that free WiFi will be the biggest competition in the future of the mobile Internet industry, the market behind not only online, but the entire O2O and offline market layout. As a two-year-old WiFi key, it became the leader of free WiFi in China. Six big internet companies all fancy "free WiFi" big cake 2012, with a grand background of the network, quietly launched its own free WiFi products--wifi Universal key. After two years of development, more than 500 million users, become the domestic free WiFi market leader. In the February 2014, 360, renowned for its rapid response, entered the free WiFi market, and 360 free WiFi was seen by 360 company chairman Zhou 祎 as the best product to breakout in 2014. According to reports, 2014 360 years, Zhou put forward the concept of "Reboot", the 360 free WiFi into the Zhou personally caught a project, in many occasions, the group of public praise, the industry has predicted that this is 360 in 2014 after the collapse of the stock price, its last comeback opportunity. Since then, Tencent's QQ and micro-mail has launched even WiFi features, Tencent and even the United dozens of commercial wifi manufacturers, set up a WiFi alliance, trying to occupy position upstream. Micro-trust even after the release of WiFi, but also caused by the industry on its tilt to the O2O market. Baidu previously launched a free WiFi function on mobile phone assistants, millet and the public comment on the investment of Andy Commercial WiFi, Alibaba's accession, so that the free WiFi market to become a veritable all the internet giants to fight the important market. According to industry statistics, the free WiFi market brings together Alibaba, Tencent, Baidu, 360, Millet and Shanda, six big internet companies, this is the first time in history, internet companies have rarely, quickly targeted a market to join the scramble. The Royal WiFi Universal key is also the first company to discover the huge market value behind it. The key to the O2O battle depends on why free wifi free wifi makes all giants so popular? Some internet analysts point to the O2O market, where giants have used free WiFi as a key factor in O2O battles. It is reported that the micro-letter launched even WiFi function, through the public number, users and businesses of the three obstacles, so that all O2O practitioners boiling. WiFi Universal Key was announced at the end of 2014 to enter the O2O market, with its own 500 million users and 1.7 billion WiFi connections per day, free of charge for the O2O market to provide 3.65 billion yuan advertising fees. At the beginning of 2014, Alibaba set up a special O2O division, announced the "Army" and "in all directions" O2O strategic concept, and as the largest electric business platform, Alibaba has been coveted O2O the value behind the trillion-dollar market.Alibaba launched the "Amoy-WiFi" service, is also considered to be sure that the free WiFi to O2O to provide a guarantee of victory. Free WiFi will provide a trillion market value, behind this huge market, is the entrance and the user's contention. According to industry analysis, O2O Market faces many problems online and offline, as the most effective and convenient way to connect online to offline, free WiFi is the portal of massive users, the value of intelligent interactive platform, and the hub of connecting O2O all merchants, users and platforms. The free WiFi scramble for Giants is in fact the layout of the O2O market's winning factors.