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To do a good job of a website is very hard, usually there is no shortcut, but the following list should be able to provide you with a few suggestions.
This is my in order to improve the site in the shortest possible time, to improve the volume of the compilation of a list, only a few minutes, you can follow these 25 to your site to make changes to improve the number of views (I modified, browsing volume increased a lot):
Usability/Easy Browsing
If people can't use your website conveniently, they will not be interested in your website.
1. Site Navigation: Your site navigation to be easy to use. Make sure that new visitors are able to navigate through your site easily and quickly to find what he wants.
2. Search box: If you do not have a search box, I suggest you better add one up, navigation is sometimes not enough. It may take a long time to add a search box, but if you add a Google search box to the site like I do, the third-party search box is fast.
3. Click here: All of your site "Click here" to change, visitors will not click "click here" to understand the contents of the content, preferably with the download of profit/loss map or a monthly article archive, etc. instead of "click here".
4. Title & Alt Attributes: If you haven't used it, it's best to use it now and add it to the navigation page and all the pages. Here's a detailed description: Proper use of ALT and TITLE Attributes.
5. Versatility: If you have some bad code on your site, such as setting the browser window size, opening a new page in a new window, and so on, this may be objectionable to your visitors, and it's best to remove them.
Search Engine Optimization-SEO
1. Title: Send a related but different title (tag) to your pages to check that they are short and can express the content of the article.
2. Internal links: Use internal links more in your Web pages, and this external link is just as important.
3. Strengthening keywords: this may be the easiest thing to do. Strengthen some keywords and phrases, plus some special tags (such as bold fonts and italic), but that doesn't work too often.
4. Headers: Using headers correctly (semantically, logically) can also produce unexpected results. H1 is very important, try to use some key words.
5. Do not overly SEO.
Design/development process
1. Appearance/Picture: Do your best to make your site look beautiful, but do not forget that these look/image to fit your site, but also to take into account the speed of the network problems, not everyone's network as fast as you.
2. Starting from the most basic design: you do not need to start with design software to do the design, the best way is to use the pen on the paper to draw the general layout, you can confirm the position of each element, aesthetics can be considered later. (can refer to CSS textbook: 18 Steps to change your site's CSS, so that you become an advanced user from beginners)
3. Contrast/Text Size: Make sure that the contrast and text size is acceptable to most people, there is no gold ratio or gold value, you can see how other people are set up, draw good experience. Because you think the perfect people don't necessarily think so.
4. Uniqueness: From the function to have their own uniqueness, now there are many sites, if you do not have their own uniqueness, it is difficult to remember you.
5. Test: Every time you make a major change in your site, you have to test your site in a variety of ways, the more the better.
Website content
1. Content and Space: Do you often hear the phrase: "We want to fill this space, so that can accommodate more text." Remember, not the more text the better, too much text will be able to produce unpleasant feelings of readers, like a clothing store, if there is a pile of clothes, you like to go shopping?
2. Write an article for your readers: do other people understand your article? Think of your readers, get rid of some confusing sentences and make the language plain.
3. Write down the characteristics of your site: For example: We can provide the global market ... Or we can provide for you anywhere in the world ...
4. Find a reader's hobby: Find the most popular in your article and find out what your readers are interested in.
5. Add your goals to the article: add psychological cues to the content of your writing make the reader aware of what you want to achieve (for example, if you want the reader to register), try to guess what the user's goal is (for example, look at the data), add a hint to your content (you need to simply register to find the information), and so on.
Outside your site
1. Communicate with others: go to forums, blogs and portals to communicate with people, to advise others, this can build a good image, 10 minutes a day, will bring unexpected results.
2. Learn: Listen to advice, whether it is a colleague, competitor or potential customer.
3. "Viral" promotion: the way to e-mail your site content to inform the people around you, note: Only you know people.
4. Be yourself:
5. Don't make a real viral push: This can damage your site's image.
I hope this list is useful, perhaps it is not exhaustive, and there are some people disagree, I hope you can improve it.