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Many Web site optimization personnel for the video site can not do anything, because it is not like the news station has a lot of content, we today (2014-09-16) to discuss how to optimize the video site.
1, use a specific keyword as a title:
Just as you write an article to title, the same video should have a specific title. What you need is to do a keyword survey to make sure that the title is searched, only in order to bring you traffic when the search engine gets ranked.
2, optimize your online video description:
Video description Part of the Video Search engine optimization problem, in the ranking score accounted for a large proportion. The best line in the text description is to bring your website URL, which will help to improve the conversion rate. As much as possible to describe the video in detail, interspersed with keywords in the description, of course, the keyword can not be piled to meet the content of the video, this will be in search engine rankings to give you points.
3, using keywords as labels:
The use of a good label, you can also bring good traffic, but the individual does not recommend that you use a large number of phrases to do labels, preferably can also bring some of the flow of the phrase.
4, using hidden subtitles:
Hidden Subtitles (note: For the handicapped people with hearing impairment, the domestic TV is rare, the computer has) is a very use of online video, need to optimize. In the network marketing aspect, they provide the great benefit for the SEO. Google and YouTube allow you to optimize your content by using these transcripts of text searches that will help you get better rankings.
5, make good use of the hosting website:
Whether your hosting video is in Vimeo or YouTube, or the domestic Youku, Archie, you will have a user account, so there will be a large number of visitors to the site, when their comments, messages more popular, you can also leave a good impression on the search engine, This is what the search engine sees as the performance of the user like this video, so you can get a good ranking.
6, update your video content:
Update your old content regularly. By keeping your content updated, let search engines crawl the video more times. This, in turn, will attract more audiences.
7. Share and connect social media:
Video-sharing sites and social media sites can be easily integrated. Shared content can be spread more widely to facilitate interaction. Make sure your video is shared by Weibo, blog and QQ space, so you can get a better ranking.
8, use Sitemap:
Site map is the best way for search engines to understand your site, and the map format required for different search engines is not the same, so make as many different forms of maps as you can.
OK, let's talk about this, and I want to help friends who need to optimize their video stations.
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