A clothing sale and a return to the end of the product of the war

Abstract: A few days ago, a clothing special sale and when the end of the collection of goods again about war. The first national Derby of the year was about to be staged after several sales promotions last year. Who in the world is going to be a special sale? As early as last year, a special sale

A few days ago, the sale of a certain clothing and when the end of the exchange of goods to the war. The first "National Derby" battle is about to be staged after several sales promotions last year.

Who is the "unprecedented" special-sale?

As early as last year, the sale of a special selling "an unprecedented sale" banner, this year's Spring special sale will continue this slogan.

However, for the "unprecedented" argument, Dangdang is not buying the end of the goods. Dangdang to the end of the exchange of products to propose "another unprecedented special sale", starting from April 17 to April 19, as if to imply that "Dangdang tail goods sinks is ' precedent."

In this respect, insiders commented that Dangdang after the rise of goods, whether it is special to sell the category rich, discount strength, or the special sale service level, have completed the other sites in the industry beyond.

This year, Dangdang is also the tail of the movement, showing the sale of the market is determined to attack attitude. March Dangdang to the special sale of the channel for a new revision, the category from the original expansion of clothing to books, baby, shoe bags and many other categories, and first to Dangdang home direct jump to the strength of the strong push tail goods flash purchase.

According to the supplier revealed that Dangdang to the "unprecedented" special selling "national Derby" war has done enough to require the tail of all clothing brands than the same period of other platforms with the price of the same item 10%-20% lower. Dangdang head also said, "rely on advertising bombing to make consumers look cheap, but the actual may be more expensive than other platforms, after all, advertising costs or to be transferred to the commodity central, and Dangdang's ' another unprecedented special sale will ' not wantonly advertising, but to let consumers buy real low-cost counters authentic. ”