Analyzing the organic combination of offline marketing and network Marketing

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In the past said that the operation of the Web site needs offline and line combined, then in the end how to achieve the organic combination of the two? This article continues to analyze for you.

1, domain name is very important

Domain name is really important, in the following introduction of other types of offline promotion should highlight the company's Web site. This requires that the registered domain name as short as possible is easy to remember. The most common is that the domain name and the company name or product name, can be pinyin, or English abbreviations.

Nowadays, the network marketing developed today, people have been accustomed to searching the Internet to search for products, rather than call means, so, the previous "Know more details, dial xxxx" can be replaced to "know more details, please login xxxx.com."

2, highlighting and appropriate duplication of company name, product name and slogan

Many users search for the desired products, many are based on the company name or product name for the keyword search. However, for an unknown brand, it is difficult for users to find it online. If the enterprise to develop a slogan, in this advertisement can have a finishing touch of slogans, perhaps this slogan will also become a keyword, people search.

This is easy to accept, both online and offline, because we all know that a concise and powerful slogan and highlighting the company's name, commodity name, product name, for the establishment of the brand is very important. So, let your copywriting team design a classic slogan, to your business promotion is of great benefit.

3, offline advertising directly encourage search

Offline promotion and online marketing integration. Online promotions can encourage people to search your business online to keep abreast of company details or product details. I believe that a lot of this method to do offline promotion should be tried. can promote online promotion as well as the number of visits to the site.

One of the most important is that the promotion under the line to do appropriate guidance, only in time to guide the audience in order to achieve the combination of marketing up and down.

4, product name, company name or slogan in the search engine rankings

Many people's habit of viewing search results is the first two pages, and few people continue to turn to 4, 6=5 pages. So, offline for people to do a guided search keyword, but the enterprise in the search engine can not have a good ranking, such a result is the network marketing planning implementation of a failure link, it is regrettable. At the same time, to encourage customers to search, if the competitor's station ranked better, it is easy to invisible to attract the customer's eyeball, virtually for the opponent to do the publicity.

5, website message should be unified with offline advertising

The message on the website should be consistent with offline advertising, for example, Christmas is coming and your company is making dried fruit. "Celebrate Christmas preferential price sales" information, including specific discounted price information, etc. on the official website should be reflected. If the message is wrong, the viewer will see how it reacts. If it is me, I would like to "this site is not the official website?". The user experience sucks, and it's hard to do anything else.

6. The importance of printing media

Word of mouth spreads, through magazines, newspapers or friends. The establishment of Word-of-mouth communication is based on customer satisfaction with the company's services and customers to maintain trust with others. Due to the service provided by the company by the friend, the natural credibility is relatively high by the dissemination. So the promotion of sales conversion rate is completely understandable.

On the network marketing and offline marketing integration, many enterprises are far from doing. is not aware of the meaning of the combination of the two, so, the original water treatment equipment www.zbrundu.com, hoping to let some friends learn something, but also hope that more friends to exchange and learn from each other.