Archie Art Hand Hisense, Tcl know?

March 18 afternoon, Hisense made a press conference, the Conference is a basic coverage of all the video site signing, which is a more attractive action.

Learned from the news, this time Hisense signed the target is including CNTV, Youku potatoes, including 11 video sites. I'm more concerned about the Archie, for already and TCL in the Internet on the deep cooperation of the love of Qi art, this time to hold hands Hisense, will provoke "triangular relationship", I am afraid many people and I, see Gong appeared in the scene, can't help but want to ask, Archie Yi Hand hisense, Tcl know?

To solve this problem, first look at Hisense this and video site cooperation purposes? According to the information Hisense to understand that Hisense will create a content pool, will become an open video portal, all video sites can be docked with this portal, which fundamentally solves a number of client-side scramble to cause users to choose difficult problems. Plainly, is to allow users to see the video more convenient, more video source, choose more ...

For Hisense such a strong old home appliance enterprises, sound quality, remote control technology is its http://www.aliyun.com/zixun/aggregation/21311.html "> TV products, the core competitiveness, and the content does not have advantages, nor need to have advantages , to let the content to the video supplier is very wise choice, TV's main function or video viewing, sound quality and remote control technology has met the needs of users, as long as the content can be satisfied, so the retention of users will play a very crucial role, Hisense Intelligent TV activation rate of more than 80%, follow-up services have to keep up , in order to continue to expand this advantage, Hisense is bound to establish a "content pool", and the appetite of Hisense, content resources will be too little will not be too much, this is why Hisense to and so many video site signing the purpose to ensure enough content to enhance the user's stickiness.

For these 11 video sites, Hisense has promised to "never do content, only make video entrance", then it is equivalent to Hisense in the client for all video sites to open up a new content streaming station, due to the content of each video site has advantages, because for users, as long as the best, fastest, most, will lock watch, Therefore, in this triage station, competition among the families is still fair. There is also a point, that is, through this shunt station, you can obtain large user data, the video site content optimization and promotion, but also helpful. Hisense out of this against the condition, what reason to refuse?

Now look back on Archie art, we will find that the reason for him to cooperate with TCL and Hisense Hand feel uneasy, I am afraid that we think Tcl and Hisense are competitive relations, then if this relationship does not exist or not as serious as we think, whether it can reasonably explain Archie art this " What about the idea of a "two-timing"?

Archie Art and TCL cooperation logo is TCL Archie Art TV this product. This product appears to be a trans-boundary product, in fact, is a Sibuxiang, neither TCL Flagship Core products, nor is it a strategic weapon of love, more like a detection of products, and Hisense cooperation so that each other's advantages can be played out, because Hisense Intelligent television occupies the market, Archie Art occupies the content, Both sides provide a port, a video, how comfortable, really, these days playing the internet must not put eggs in a basket inside. No matter Hisense, or TCL, Archie Art is like this.

In addition, look at the domestic television market, Hisense and TCL are competitors, but both competitors and more than one, Skyworth, Changhong, Konka, or even Haier, gree which is not a competitor, the problem is that the Internet TV is now the era of exerting force, Hisense and TCL competition Ecology has expanded the larger industry circle inside, Samsung, millet , music, and even Apple, are likely to pose a threat to themselves, so instead of a life-and-death than double live, the first way to double live is to construct a healthy industrial ecological circle.

Whether Tcl chooses to cooperate with a company, or Hisense chooses to cooperate with many, it is to help the enterprise to complete the position in this ecological circle better. To put it simply, Tcl and Hisense are now busy building cities, and they have no mind to fight or fight.

It can be foreseen that in the near future, once the Internet TV outbreak of the growth period, it is definitely not the competition between TV companies and television companies, but a TV ecological circle and another TV ecological circle wrestling. Gong that this period will appear in 2016, the words are more or less a little bit of a taste of the mouth, but now is not the time.