Blue Harbor Online CEO Wang Feng's ten-year entrepreneurial memory: had been the opponent to buy assassination

This is the exclusive release of the Entrepreneurial state Blue Harbor online CEO Wang Feng reviews his ten-year game life, ten years of mind essays. Wang Feng said that leadership, career passion and learning ability are the foundation of successful entrepreneurs. Everyone is a product manager; The so-called geek, is to concentrate on a point full of interest perfectionist. These content, it is worth in the Internet, in the entrepreneurial peak to continue to climb the people to learn and draw lessons from.

My ten years in the online gaming industry

Written on the morning of April 27, 2013.

Yesterday. Eat with the most people in Beijing mobile gaming industry. Back on the road, slightly feeling. Here is a summary of my six years of business in the Blue Harbor some side.

Behind some nagging, is that kind of carried away nagging.

Blue Harbor lived for six years. Get 20 million dollars in investment from the hottest end of the list. Later experienced the end of the winter, the rise of the page and the outbreak of hand tour. I was involved. We have developed and distributed large end tours to the journey to the mercenary world and the current monthly water nearly 10 million of the end of the "Dawn of Light", the production of Flying West, the world of Fire and the current monthly over 10 million of the "two Kingdoms", but also done in this month over 20 million water "King sword".

The past is like the wind.

Before that, I worked in Jinshan for 10 years. From 50 people to 1500 people at the time of separation, I experienced all the pain and joy of a dream-filled start-up company.

Since 2003, I have been in charge of the SVP of the gaming business in Jinshan, with a maximum of 1000 people in the game studios, operating services and marketing.

During the SARS period of 2003, Lei and I smoked every day in his office, fearing that the Golden Hill software would once again encounter the first day of life on the Internet. Determined to do online games, so far I remember my full meeting in the company's impassioned. At that time, I had the determination to renew the Phoenix Nirvana for the company Jedi.

Before this, I was in charge of Jinshan poison PA Division in 2001 years, I when the general manager, today Jinshan "Sword Net 3" The technology core Chen Feizhou, then is my technical director, "Storm Audio and video" founder Fengxin, is my marketing director.

Yesterday was April 26, and I asked my colleagues if they knew what the day was. See no answer, I said it was CIH virus outbreak day, that day many people PC motherboard with virus intrusion BIOS was destroyed.

These pictures I can never erase in my mind. Tube Antivirus, I and specialized buy virus library of the people of the river, Daniel Dozen handed in. And the Ministry of Public Security Network supervision professionals to make friends. I could just call and bully all the dealers. Antivirus war, I was the opponent to buy fierce life. I used to feel like I was coming to see the truck rush through the days. That's real.

September 2002, Jinshan poison PA 2003 version of the retail market to buy crazy. Dealers across the country to Beijing about the West Shu Tofu Village, I entered the dinner, all agents for my standing ovation, shouting!

From 1997 to 2000, I acted as PowerWord product manager, Regulatory Marketing Center, research and development manager is Leiyang, all the code he wrote a person. He later was very low-key, among my microblog friends. No one knows he is a Kim San hero.

Our cooperation, from 97 to 2000 PowerWord 2000. 28 Yuan PowerWord 2000, we "red genuine storm" in the name of March sold out 1.1 million sets of boxed.

I wrote basic in college, but when I joined Jinshan, my word was taught by a colleague.

Count up, from the end of 2003, I transferred Jinshan poison PA to the network game, and then to the founding of Blue Harbor online, so far 10 years. I have become a gamer.

I asked my former boss why I wanted to play games when I was in the sun. The answer is the game let Jinshan find the Internet strategic entrance.

And I asked, why me? The answer is leadership, career passion and learning ability.

I never thought I would leave Jinshan, I said I was a career manager, for the cause of the war. But on the day of the 10 year of March, I was gone. Never go back.

. Like the middle school where I left Chongqing in July 1995, I never looked back. In Beijing for many years, I still have contact with my former colleagues. But I never intended to homecoming. The class in which I teach in middle school is an excellent class in all Zhongqing. I am a teacher in charge of maths.

What do I do in my own company? This problem, I often be peers and VC asked.

Product work.

Among them, related to product experience, product planning, product progress. And these three points, if you lose the first one, none of the other is tenable. Not only their own games, but also other people's games. The CEO should have the ability to come up with his own experience and the product department to discuss the question at any time.

Yesterday, I said to a project leader, the mobile phone game UI and the main U.S. peer, to the producers directly report.

Ii. organization and talent.

I am most concerned about the development team, business operations and marketing candidates, and how to effectively integrate the company's talent team. I am afraid to lose or miss any one has the ideal talented person, therefore I hit the heart to care about their growth, earnestly.

My colleagues who worked with me were mostly complained and wildly approved, and of course I was served by Newton's third law many times. Sometimes, I was misunderstood and betrayed by colleagues, angry to sleep, heartache unceasingly.

Third, what to do in the future?

New technology trends, business models, new marketing models. I encourage colleagues to study HTML5 games, Unity3d the latest version of the changes, the Japanese card games, COC design philosophy.

My Sina Weibo has 1.1 million concerns, Tencent Weibo 2.5 million attention. Speaking of micro-letters, I joined the industry's best of all large groups, but also from the company's internal organization to discuss the topic group. Either the grassroots or the elite.

I always firmly believe that if a CEO is just busy at the moment, unaware of the changes in the external market, new product trends, please tell me where tomorrow's breakfast is.

Above three points, I have six years of entrepreneurial experience. Three points of order, the degree of urgency from top to bottom, the importance from bottom to top.

I always believe that game companies are not only buying games, but also culture and values. But we do not play well, others do not believe you said after two points. To survive, the first grounding gas is very important. You can even shameless shanzhai not afraid of lawsuits to infringement. But if you want to make your company big, and be respected by players and peers, it's two O ' Day.

About my energy.

I can easily tell you that I know at least 100 famous journalists, editors and presidents.

I can always take out the role name and rank of any good game I play. Do mobile games to give me a lot of communication facilities, I often play the game screenshots micro-letter to colleagues, timely voice talk about my views.

I almost had dinner with all my fellow CEOs.