CES is about to Open, Alibaba International Site Reshapes Global Trade with Digital

With digital technology, traditional exhibitions are “opening new sprouts”.

On January 8, the International Consumer Electronics Show (CES) will open in Las Vegas, USA. Under the digital empowerment of Alibaba.com (Alibaba International Site), this year's exhibitors will experience a sci-fi digital trade scene.

Alibaba International Site is China's largest and world-renowned cross-border trading platform. On December 27, 2018, it launched a “digital sea-going plan” for small and medium-sized export enterprises. This time, CES, Alibaba International Site will showcase a series of foreign trade black technologies to the global small and medium enterprises with the theme of “data and technology empowerment and reshape global trade”. The focus will be “real-time translation of video calls” and “immersive video selection”. "", ""search"" and ""VR look at the factory"" and so on.

During CES, if exhibitors want to understand the strength of the supplier, wearing a VR helmet can see the factory situation in a thousand miles. The buyer opens the Alibaba International Site client and scans the products to know which suppliers can supply. This function is called Tushou and is supported by Aridama Academy.

If you don't come to the exhibition, you can open the website or client of Alibaba International Site and enter the CES exhibition area to watch the video content of the supplier like a short video. Buyers and sellers want to communicate, and through video chat real-time translation technology, communication can be achieved.

In addition to the above new technologies, Alibaba International will also showcase ""Pay Later"" online microfinance loans, ""Air Express"" China-US worry-free logistics and other new services and a small digital factory.

Among them, the micro-credit service allows buyers to get up to $150,000 in loans in 10 minutes through the mobile app; after the digitization of the supply chain, the Sino-US cargo transportation will be realized on the 5th; the exhibitors will be able to graffiti in the digital factory experience zone. DIY has its own mobile phone case pattern and gets the phone case in a few minutes.

In the future, this personalized and customized trade demand will become the norm of new foreign trade. Alibaba International Site is reconstructing the “people's yard” for cross-border trade through digitalization, meeting the needs of cross-border buyers from orders to light customization and spot.

""Most of the people who participate in CES are small and medium-sized enterprises, helping small and medium-sized enterprises to digitize and let more people in the world see small and medium-sized enterprises, which is what we have to do,"" said Zhang Kuo, co-general manager of Alibaba's SME International Trade Division.

Zhang Kuo once knew an exporter who made elastic stockings. The product hopes to relieve varicose veins through high technology and apply for patents in Europe. But how to introduce the product features well has plagued exporters for a long time. Later, Alibaba International Site used the digital method to truly restore the design, process and production capacity of the product in a visual way. Many buyers recognized the core value of the product at a glance.

""We hope to help the business to express its own ability through digital means."" Zhang Kuo said.

Nearly 500 Alibaba International Site partners participated in CES this year. To this end, Alibaba International Site built an online CES zone to allow global buyers who could not get on-site to see the digital video content of exhibitors.

Zhang Kuo believes that the form of the exhibition will continue to exist, but the degree of digitization will become higher and higher, and the boundaries of online and offline exhibitions are blurred. Therefore, Alibaba International Site will launch the online global exhibition channel this year to cooperate with the world's top exhibitions.

CES is the world's top industry exhibition, and Chinese exhibitors have been in the past few years. This year is the third time that Alibaba International Site participated in the exhibition. The webcast was first introduced to the exhibition last year.

Alibaba International Site was established in 1999, and was called ""the never ending Canton Fair"" in the early years. Over the past 20 years, Alibaba International has transformed from a platform for information display and trading to a high-tech digital trading platform for cross-border trade links. By integrating the power of the Alibaba economy, we provide global SMEs with cross-border trade commercial infrastructure services such as digital technology, finance and logistics.