Changde Talent Network: Talent network domain name selection can not follow the crowd

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Before I published an article, "Talent website domain name choice discussion from brand, convenient, friendly degree comprehensive consideration" from the talent network domain name choice to talk about the domain name choice of three elements: short, easy to remember, search engine friendliness. The article analyzes what kind of domain name is a good domain name, is not only suitable for users, but also suitable for search engines, but with the growth of time to do the station, as well as with the constant exchange of peer elites, I have a suspicion of their previous ideas, and in some successful webmaster guidance, Once again identified the talent network domain name choice of an extremely important factor: do not follow the crowd, to be original.

In the previous article I mentioned that a local talent network, the right domain name is the use of the area code +job way, so that customers can easily remember, and then search engine to easily understand the meaning of the domain name, and through the keywords in the domain name SEO optimization to bring great help. But in the ensuing process, I found that this has entered an erroneous zone, then there is no competitiveness.

In the local talent network operation, we can see all the same keyword choice: xx talent network, XX talents network, XX are place names, such a site title, will only let himself into the extremely fiery competition, and this kind of site is basically rely on search engines alive, customers are through the search for habitual keywords, Locate the site.

A lot of people will say, this is a good thing: the search volume is big, the rank good flow is big. But this is in the most primitive competitive state: No own brand, no own unique trademarks.

So how do you not follow the flow to create your own uniqueness? We can analyze a group of excellent local talent site, such as Qilu excellence, digital Excellence, Drobo talent, all the talents, the peninsula talent ... And so on and so on and so on, they are all specializing in the regional talent market, but they have adopted the aforementioned XX talent network? No, and what about their domain? Is it also the area code +job? No, they create a brand through their own, and through a variety of publicity to the brand to the hearts of the people, Achieve maximum effect.

When one day, our network of talent for the region, such as Shandong, for example, many people in the search for employment information in Shandong Province, has no longer search the Shandong talent Network, but the habitual input of qilu network of excellence, so that they have become the only benefit winners, and throughout the "Shandong Talent Network" This word, How many websites and domain names can people remember?

When one day, customers remember your site trademarks, then you will achieve the greatest success, we should give full play to their own imagination, the brand name of originality, but this also requires the webmaster has a perfect promotional capacity and financial support, but I believe more and more webmaster has recognized this point, Similar Drobo of this type of dual-spell local domain name is also gradually increasing.

Note: This article is from Changde talent net, the website address is http://www.0736zpw.com, reprint please indicate the source.