Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
In the last period with you to discuss the "Baidu QQ" ranked the second Super Cow site SEO analysis, and today we talk about China's most cattle individual blog SEO analysis:
Please take a look at the data in the screenshot below?
This is a personal independent blog data.
Perhaps, you enter this blog when searching for a keyword;
Perhaps, this blog address is already in your favorites;
Perhaps you have subscribed to this blog.
Here's another set of data:
When you Baidu, Google "comment blog", the site Baidu ranked second, Google ranked first.
When you Baidu, Google "very good very strong", the site Baidu ranked second, Google ranked fourth.
When you Baidu, Google "very yellow very violent", the site Baidu ranked second, Google ranked first.
When you Baidu, Google "Edison Chen Jiao nude photo", the site Baidu, Google are ranked first.
When you Baidu, Google "Google Earth", the site Baidu, Google are ranked third.
When you Baidu, Google "QQ Coral", the site Baidu, Google are ranked tenth.
When you Google the "Beijing Olympic gold Medal", the site Google ranked 16th.
When you Baidu, Google "live Writer", the site Baidu ranked third, Google ranked Nineth.
When you Google "it review", the site is ranked second in Google.
When you Google "Z-blog", the site of Google ranked third.
When you Baidu, Google "Moonlight", the site Baidu ranked first, Google ranked first.
......
(The above query data and ranking statistics on September 1, 2008)
The above listed keywords in Baidu, Google search when there are millions of or even tens of millions of of the Web competition, why this blog can force group nets, pull the front row? This caused the SEO to explore and practitioners Shelain strong interest in exploration. Below Shelain will affect the search engine rankings from the main factors to analyze the Moonlight blog SEO way, with a view to the vast number of seoer, webmaster and SEO learners bring more or less inspiration.
First, domain name and website age Factor analysis
Moonlight Blog Domain name: williamlong.info
Domain name creation Date: 2005-01-15
The more old the wine the more fragrant, the older the website is popular with search engines. Because an old, long-standing site would have more credibility than a newly established site that might soon disappear. The age of the site is from the site domain name by the search engine index began to calculate. Moonlight Blog's domain name was founded on January 15, 2005, more than three years ago, during the continuous publication of original content, has been the search engine great trust. Here have to say the value of the old domain name, if there is an old domain name has not been punished by search engines, and the establishment of a large number of high-quality backlinks, the PR value is higher, you can use to build the station, then, your site will have a very large SEO advantages.
Second, dmoz and Wikipedia encyclopedia factor analysis
Moonlight Blog (williamlong.info) has been dmoz included, while Wikipedia Wikipedia has 21 entries refer to the Williamlong.info content.
Dmoz (the Open directory PROJECT/ODP) is a manually edited, directory-managed Web site that provides data for hundreds of global catalogs and many search engines. If your site can log in to DMOZ. org, which means you'll get links to hundreds of categories. At the same time, under other conditions, Google's first page tends to be left to sites that have joined DMOZ. Moonlight Blog (williamlong.info) was dmoz included, so that it in millions of tens of millions of of the Web page has a higher ranking priority. This is one of the reasons why moonlight blogs can rank in many key words. Of course, to join the DMOZ is required, the most basic condition is that the site should have a rich professional content, can bring unique value to users.
If you often "Baidu", will certainly find Baidu Wikipedia page is often ranked on the first page, Wikipedia encyclopedia equivalent to Google's encyclopedia, if you try to use English Google search, will certainly find Wikipedia Wikipedia pages are often in front of the first few, SEO predecessors of the Stone of the "crazy Wikipedia, Crazy Google" (http://www.dunsh.org/2007/07/09/wikipedia/) article is very useful to illustrate this phenomenon. Wikipedia has 21 entries that refer to Williamlong.info's content, which adds an important weight to the Google rankings of Moonlight blogs.
Third, the website content factor analysis
Moonlight since the opening of the Bo, continuous and original content, to provide users with unique, high-quality, valuable content. That's the bottom of the list.
What is the impact of content in SEO? What does the search engine say first?
Baidu in the proposal to Webmaster said: "Baidu prefers unique original content." Therefore, if your site content is only from the collection and replication from everywhere, it is likely will not be included in Baidu. ”
Google mentions in the Webmaster Support Center that "provide high quality content on the Web, especially the homepage." This is the most important job you have to do. One of the most important steps to improve the ranking of sites in Google search results is to make sure that the content of the site is rich, contains keywords, and that keywords are used correctly to indicate the subject of the site's content. ”
Yahoo in "The location of the site is determined by what?" "A good quality and rich Web site content, Yahoo search engine like to crawl original, professional, special, meaningful web content." "This phrase as a method of one.
The three major search engines invariably mentioned that they prefer to have original, high-quality, rich, unique, professional content of the site, this just should be the SEO industry almost unanimously agreed---site optimization, content for the king. Shelain found that a lot of personal original blog in search engines, especially Google has a good ranking performance, PR value of more than 5 of personal blog is also a minority. This means that the original, unique, valuable, and planned site content is the fundamental search engine optimization.
When many owners are in crazy collection, manufacturing garbage site always beware of the site is K, you can change the idea, alternative, ask yourself: "Can I create for users with unique, rich, high-quality content of the site?" ”
Around the hot key words to publish some related articles is SEO content optimization strategy, if your site weight is higher, your Web page will be able to search the top keyword in front. Below is the Moonlight blog year's most popular two articles, you can see the two articles and the number of views and comments.
"Edison Chen Jiao nude photo Gate event Classic Quotes" Browse: 226,654 Comments: 139
"Very good very strong, very yellow very violent" Browse: 193,962 Comments: 294
Some of the portals that are good at SEO are using this strategy to build up the high weights of their sites to create topics that contain many popular keywords, ranging from search engines to wild-range traffic.
Iv. Analysis of web site structure factors
Moonlight Blog Using the Z-blog system, this is a very good blog system, it can generate static log, directory structure is clear, and the use of Div layout page, the search engine is very friendly. Now many well-known online seoer are using the system to build blogs, such as Tong (http://www.ufoer.com), Kang Yi (http://www.seotest.cn), Yangfan (http://www.ccyyw.com/) and so on. Shelain has tried to use the foreign WordPress system to set up a blog, but the end because of their trouble to endure the editing function, rough interface and give up, now Shelain SEO case Analysis Blog (http://www.seoshili.cn) adopted is also z-blog, not only for the user friendly, search engine is also friendly. A friend who needs to build a blog or build a station can try the Z-blog system (official address: http://www.rainbowsoft.org/).
Analysis of the chain factors in the website
The link construction of the SEO includes the inside chain construction and the reverse link construction two aspects, the reverse link construction importance, everybody knows clearly. And for the role of the construction of the chain, it is estimated that a lot of webmaster and seoer friends have not attracted enough attention. In short, the inner chain construction has the following functions:
1, the rational construction of the chain to help focus on the theme of the site, so that the theme of the core keywords in the search engine more ranking advantage.
2, the rational construction of the chain to help search engine spiders Find more web links, thereby increasing the number of pages included, but also conducive to the transfer of PR value.
3, the reasonable construction of the chain to facilitate users to obtain relevant information, increase the number of clicks on the page, thereby increasing the PV number of the site.
What are the forms of inner chain construction? Below Shelain for you to introduce several forms of the chain.
1, site Navigation: Try not to use flash and pictures, because most search engines can not crawl flash and the text in the picture. Moonlight Blog navigation bar using search engine friendly text navigation.
2, Sitemap: Shelain suggested that a site should have two site maps, an HTML format for users to see, and another XML format submitted to the search engine.
3, contextual Links: Increase the opportunity to click on the article, improve PV number.
4, breadcrumbs Links: such as "Home > Column page > Terminal content page" form.
5, Article ranking link: Increase the chance of the article is clicked, improve PV number, pass PR value. You can look at the two annual rankings listed above, respectively, the first and second articles, their PR value is 4.
6, related article Links: Increase the chance of the article is clicked, improve PV number, pass PR value.
7, the text link: refers to interspersed in the body of the anchor text. Nevin link can not decorate too much, according to the content of how many decorate 2-8 suitable.
8, tag tag: it is a form of organization classification, you can add one or more tags for each log, picture, audio and video files, add tag to enhance the relevance of the topic and the probability of being searched.
Six, reverse link and PR value factor analysis:
Moonlight Blog Reverse link number detection results are
Baidu Reverse Link Number: 40800
Google reverse link number: 1460
Yahoo Reverse link number: 37628