Competing for the Hadoop market, Cloudera and Hortonworks competition white-hot

Recently, hortonworks with the data Application Platform Developer Concurrent formally established the Alliance, and as Hortonworks strong competitor Cloudera, in order to compete for more Hadoop market share also launched a series of plans, Facing the 813 million dollar market in the future, both sides are committed to expand in the channel, pull into the various forces, a fierce competition is underway, the following look at the CNR's Rick Whiting for us to bring a wonderful analysis.

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Cloudera and Hortonworks, as competitors, offer similar Hadoop software and services to compete in several ways, and with the rapid growth of the Hadoop market, both sides are stepping up their channels, expanding their collaboration, recruiting more and more solution providers, ISVs and OEM partners.

Recently, Hortonworks and the data Application Platform Developer Concurrent formally established the alliance, these two companies said will be combined to simplify the development process of large data center applications. Judging from the actions of Hortonworks in recent months, the alliance with concurrent appears to be only one link in the Hortonworks Alliance strategy, and the company that is partnering with Hortonworks also includes Red Hat and lucidworks.

Hortonworks and its main competitor, Cloudera, are competing for the Hadoop market, and Cloudera has stepped up efforts to expand its channels against Hortonworks's series of moves. Recently, Cloudera has provided more resources to its partners, provided new training for its partners, certified solutions providers, and facilitated the further development of the Cloudera Link partner Project (clouderaconnect Partner program). Hortonworks recently said it would expand its partner circle by more than 2013 (expected to be more than 2.4 times times 2013) and would also establish a reseller partnership with Computer Sciences Corp. as planned.

Hortonworks and Cloudera, as well as several other providers, including MAPR and Pivotal, have their own Apache Hadoop releases-open source large data management platform. They continue to improve the performance of their own Hadoop distributions by providing additional software, management tools, services, and other products to make it easier for partners and customers to better apply the Hadoop platform.

The Hadoop ecosystem market is now worth $77 million trillion, an explosive growth trend, according to Gartner, a market-research institute, which will reach $813 million by 2016.

"At the moment, our understanding of the market is only superficial, and there are more opportunities waiting for us," said Mark Fraser, executive vice president of T4G sales. "(T4g is a project services company headquartered in Toronto and one of Hortonworks's partners)

In a recent interview, Tim Stevens, vice president of business and business development of Cloudera, told us that Cloudera's joint partner project was developing rapidly, with more than 950 partners now. These partners include resellers, system integrators, OEMs, ISVs, hardware partners, and cloud service providers, and the Cloudera is the largest in the current Hadoop market.

Recently, Cloudera announced a series of plans to upgrade its channels, expanding available sales resources through partners, including marketing content, customer case studies, and product roadmap updates. The company has also established an online educational platform, clouderauniversity, to provide suppliers with opportunities for partner training and certification.

Hortonworks has established reseller relationships with key suppliers, including Microsoft, SAP, Teradata and Hewlett-Packard, which sell HDP as supplements to their other products. Hortonwork also works with ISVs and solution providers, which include many companies from major system integrators (such as Computer Sciences Corp.) to smaller solution providers such as T4G, see Big Analytics.

Last month Hortonworks raised $100 million in the venture capital market, saying it would use the money to further expand its cooperation circle.

"Hortonworks and Cloudera can be said to be rocket-propelled companies with a platform service based on Hadoop to get into a fast-growing track," says Rick Farnell, president of think-Big analytics. Analytics is a solution provider for California, developing an analytical system based on each vendor platform. Rick Farnell also said: "Data volumes, and data differences need to be coordinated, only to integrate data to get more valuable insights." ”

T4G and Hortonworks are about 1.5, T4G offers a range of consulting, implementation, configuration, and data integration services around the Hadoop release. T4G's customers are the IT and business-side managers who are struggling to manage fast-growing data and are trying to find ways to analyze the data to help make better decisions.

T4G's Fraser tells us: "In fact, everything we do revolves around how to make better use of data." "Hortonworks is very sensitive to solution providers who need help from vendors because they are hortonworks potential customers, Hortonworks provides sales opportunities for t4g and enables T4G to benefit from the expertise of the solution provider." He also pointed out that Hortonworks management method is very convenient.

Fraser also praised the openness of the Hortonworks platform, especially since the Hortonworks platform could be integrated with Microsoft's business intelligence software and widely deployed systems such as SAP's Hana memory database.

Some time ago Hortonworks launched the Hortonworks Data Platform 2.1 (HDP), a new version of the Hortonworks Hadoop release, which uses Apache Hive 0.13 to enhance interactive SQL query performance, Using Apache Falcon improves data management capabilities, uses Apache Knox to enhance security, uses Apache storm to enhance real-time event processing, and uses Apache SOLR to enhance extended search capabilities.

In recent days, Cloudera has also been good news, with Intel abandoning its own Hadoop release, spending 740 million of dollars on 18% per cent of Cloudera, and Intel has designated Cloudera as its preferred company for Hadoop software.

Original link: http://www.crn.com/news/applications-os/300072592/cloudera-hortonworks-move-to-expand-their-partner-ecosystems.htm