Did the talent scramble for the group buying site begin?
Source: Internet
Author: User
KeywordsGroup Purchase website litters Group talent group purchase
When the "elopement" popular, People's eyes began to shift to a variety of job-hopping, the introduction of the elopement of micro-blog is not uncommon. Cool 6 "Violence" Layoffs problem dust, people's eyes on the site is also attracted by the entanglements. Handle network of some of the core http://www.aliyun.com/zixun/aggregation/7242.html "> Employees left by the industry to take out the FRY, the signs pointed to the litters regiment." I believe that with the gradual clarity of the situation, we will also find that the flow of personnel, if it boils down to poach words, then suddenly so many people's flow is not realistic, we are more willing to believe that the litters group itself and incentives are to attract the backbone of these groups to jump the motivation. To put aside the event itself and the extended "left out", the Litters Regiment server attack and so on, we would like to see how the group buying site will evolve in the development?
The author observes that the current group buying website competition faces several problems: first, when prices have been killed to a freezing point, only rely on the price itself is increasingly diluted by the stimulus, people pay attention to the purchase itself, the price is not the main reason, more friends will choose service, Quality and so on the extension of the service content, which is also a lot of group buying website launched a "money-back Guarantee" treaty is an inevitable step. After all, the final development is to let the user satisfaction, if there is no enthusiasm to buy, group buying site also talk about what development?
Second, the core competitiveness of group buying site began to slowly shape. When Groupon planned to enter the Chinese market, the industry is worried about the domestic group buying sites will be ignited competition, some of the group buying site also signed a gentlemen's agreement, commitment to each other, poach, consistent with the foreign, to deal with the competitive Groupon. Now via Groupon has entered the Chinese market, the market reaction is not the original fierce, it is obvious that the market is big enough, not a single strong can monopolize the market. Of course, the market is also pregnant with more competition opportunities, now litters group rely on a strong staff leaped into the position of the boss of the domestic group is not there is no one else can not be surpassed. It is reported that this March only officially on the line of the high net "staff number has been expanded from the earlier 300 to more than 2000 people." "The competition in the future is still a matter of talent."
Third, group buying site needs to create their own core cohesion. The flow of talent is a necessity in the market development, even if the status of the boss has been achieved, if there is no better talent to attract personnel stationed in the development of planning, talent will slip away, this time the handle network has been the incident of personnel loss is this truth. Xu Maodong, Chairman and CEO of Litters Group, said the group buying site should take up the responsibility of product service quality in the later period, instead of pushing the merchant to provide goods and services. In other words, the group buying site becomes the only interface for users. The model adopted by the litters group is "The Wal-Mart model of group buying", which manages the life service partners as suppliers. This model is worthy of reference.
Four, the flow of talent has quietly begun. Unlike other websites, litters is an entrepreneurial platform. In the early days of other large group buying sites for Crazy financing, the founder of the litters group has the ability to invest heavily in their own funds, do not need to go through multiple rounds of financing, so shareholders can share more shares of employees, but also make the litters group more open, more sharing. In the past, the Litters Regiment has completed the first wave of talent reserves, in terms of salary and welfare benefits are based on the most staff benefits. This is probably why a large number of group buying core members choose to take refuge in the Litters Regiment's original intention.
What we can foresee is that this year for group buying site will be a relatively large flow of people a year, as the founder and CEO of Analysys International Analysys said: Group purchase is attached to the consumer mode of a service form, the first group purchase enterprises can accumulate user base, the transformation of the overall size of the company. Because it is a form of service for the Business-to-consumer, the supply chain challenges and talent challenges that customers face will certainly go through. The final winner of the enterprise must be a large user base of the enterprise.
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