Do SEO to understand the analysis step from the details grabbed

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SEO This technology has been popular in China for nearly 10 years, to the original SEO operation is very simple, as long as deliberately to do can optimize the keyword. That kind of means is called black Hat behavior, search engine constantly update, let those black hat nowhere to hide. SEO industry gradually began to popular white hat healthy development. This also makes it more demanding for SEO practitioners. Not only to know how to optimize, more important is to understand the analysis, step implementation, from the details grabbed.

One, SEO data analysis of the four major issues:

1. Industry Analysis:

Why do industry analysis? This is very simple, if you optimize the site is engaged in a certain industry, such as: Moving company, since the site to you is about moving, and moving is the site of the regional line, then the first thing to do is to analyze the local relocation company industry competition. Search for hot keywords to see the top three pages of top-level domain name how many? Outside the chain, and optimize the station to do well, record for future analysis.

2. Keyword Analysis:

Keyword Analysis I believe we can understand again, we optimize a site when the most important job is to do keyword analysis, key words can be divided into 3 categories, the main keywords, long tail keywords and super long tail words. We can use the keyword mining tools to dig out these keywords and to classify each analysis. Then in accordance with the keyword optimization of the degree of difficulty classification.

3. Flow Analysis:

Also some people will have doubts, do SEO is not to do ranking do traffic, why do you want to do flow analysis? In fact, do SEO process flow analysis This link is very important. We can use Webmaster statistics to record the daily traffic, do a good job of statistics, calculate the user's access time, viscosity, bounce rate and so on. View the changes to the access user, and what channel to access. These are all very important.

4. Spider Analysis:

Why do spider analysis? I believe we all know that Baidu Spider is just a machine, it is not a person, but it is also imitating people, so the analysis of spiders is very important. So how do you analyze spiders? The use of the mainland and Hong Kong space can be found in the FTP background log file. This document records the crawling and accessing of spiders and users one day.

Log files can be downloaded to the local, using light-years log analysis tools for analysis, and then to analyze each, since the search engine Spiders crawl the page and stay time, analysis is not included in the page Baidu is the spider climbed up. If it is not so appropriate to do this page outside the chain to attract spiders to climb up. If you climb up but did not be included, then the quality of the page article should be analyzed. A full understanding of the spider's behavior is critical to SEO optimization.

Second, internal optimization considerations:

1. Do not sacrifice the user benefit optimization:

Now the search engine more value is the interior of the site, that is, internal optimization more and more important. We can stand in the user's perspective, if you enter a page, and the content of this page is a mess. And why is this page ranked so well? The reason is that this site has done a lot of search engine optimization, in order to rank at the expense of user interests, this behavior is also known as Black Hat behavior, is not long. is also the target of the search engine focus.

2. The layout of the key words:

The layout of the key words is very important, I personally think that the most important step to do first, that is "a keyword can only correspond to a URL, and a URL can correspond to multiple keywords." "This can effectively avoid dispersing weights.

Key words according to the division of the distribution, competitive keywords can be used to optimize the homepage, the general competitiveness of keywords can be used to optimize the directory page, low competition and high conversion rate of the keyword use article page to optimize.

3. Internal anchor text voting:

internal and internal voting is very important, a symbol SEO site of the whole station link. and a Web site links the most is the home page, which is why the homepage weights are the highest pages. Web page and the home Anchor text link is very important, some do not need to optimize the keyword link can add nofollow tag shielding, avoid wasting spider efficiency.

Third, external optimization of the main issues:

1. Outer chain:

I believe we all know a word "content for the net, the chain for the emperor." "So many SEO friends for the outside chain construction attaches great importance." Of course, there are a lot of people due to the release of the chain to hang the site. So how do we do the outside chain?

I personally think that the chain is not do not do, but also attach great importance to, but just pay attention to quality, there is no quality outside the chain do not do, too many of the outside chain is not only no effect will be the search engine thought deliberately optimized by the right to drop, the plot will even be K station.

Chain release to diversify, links to diversify, do not always do the home page, table of Contents pages and article page to do outside the chain. Outside the chain is best for others to help you do, this is the quality of the outside chain. The simple method can go to Granville Guest Net publish task, submit, share some interesting articles and so on. As far as possible to let the chain to the natural.

2. Links:

The effect of the link does not need me to explain, but in the exchange of links in the process of a number of important. Whether it is the same industry, the same weight or higher weight, the other side of the site is down right. Exchange links is to exchange the same page, pay attention to see if the other side use the nofollow tag.

The above is SEO little rookie to share some personal experience, and we learn SEO together. I hope I can help you. Article from Guangdong seohttp://www.szzxgd.com/502.html, reproduced please indicate the source, thank you for your cooperation!