Domestic mobile office will usher in the era of dual-male hegemony

Recently, according to Tencent Science and Technology reported by Tencent Technology and the Beijing hundred vertical and Horizontal Technology Co., Ltd. to create the Tencent Micro-blog column "Mobile Office" 13th, by the Digital star Vice President Sun Dongdong as the presiding guest, and invited hundred website operations director Huanghua, Digital star chief architect Sun Yu, The Xin marketing director, Golden, is involved in the discussion. The theme of this issue is "domestic mobile office software market structure." This paper probes into the future pattern of domestic mobile office.

Domestic mobile office software will appear dual-male hegemony situation

For the domestic mobile (online) office market structure, Huanghua that, since the announcement of Google (Micro-blog) to withdraw from the mainland market, mobile online office services have been unstable, market share has dropped sharply, if Microsoft Office365 officially landed in the Chinese market, means Microsoft into the Chinese enterprise cloud services market, There will be a situation in which Microsoft and the duo will dominate, digging deeper into the Chinese market. He added that before Microsoft Office365 officially landed in China, hundred would be the only truly mature online office software operator.

Huanghua noted that in a recent report, "EWeek", a well-known us it magazine, pointed out that "PepsiCo has become one of the four companies that have been most daunting to Microsoft", and the other three are Google, Apple and Mozilla. Globally, only hundred, Google and Microsoft are online.

Mobile office software three big Giants

Golden said that at present, the global well-known mobile office software operators have Google Apps, hundred and Office365.

The advantage of Google Apps for business compared to traditional business information technology and software is that it puts all the data and processing processes in the cloud, where you can get the resources you need whenever you have a network connection. The advantage of Office365 is that Exchange saves users a great deal of time and money, and enhances collaboration by making it possible to access messages anytime, anywhere, and through SharePoint so that each user in the organization can collaborate and share documents. The advantages of the hundred will be a more profound understanding of the needs and habits of Chinese users, products and services also in accordance with the needs of Chinese users to localize, closer to the end user.

Microsoft will promote domestic mobile office development

Xin said Microsoft Office365 into China, to some extent, to promote the development of domestic mobile office industry. The direct effect of Office365 's landing in China is that the entire cloud-computing ecosystem will benefit from Microsoft's arrival. Many domestic operators of enterprise-level application experience, weak foundation, and Microsoft in the cloud technology, services and other leading, so domestic enterprises can learn from foreign successful model. In addition, can accelerate the domestic mobile office market development, so that the cloud computing industry faster maturity.

Sun Dongdong agreed, saying that the Chinese market has been a big target for global companies since the Chinese market entered a high-speed development. Office365 into China, but to China's mobile office market has brought benefits, in the mobile Office era, will be staged "dual-male hegemony" situation, mobile office software market will flourish.

Hundred will know more about the domestic market

Sun Dongdong pointed out that Microsoft and Google have long been targeted at China's mobile office market, from the long ago Hotmail and Gmail can be seen, but today, neither Google, nor Microsoft, have a large number of users in China. The real reason is that they do not understand the Chinese market, localization is not enough, the product in China's strategy is basically only to carry out some language, the real operation of the work is not in-depth.

Hundred will introduce the global technology leading cloud application provider Zoho Technology, and hundred in the country also has its own professional research and development team and sales team, very thorough understanding of the domestic mobile office market situation and the needs of users, developed in line with the Chinese habit of online office software. So, he thinks that what the hundred will do now is not how to respond, because hundred will itself already has the superiority, must do is according to the domestic enterprise's business demand, to the product refinement and the consummation work, unceasingly enhances own superiority, lets the product even more conform to the Chinese user's usage custom.