Don't always want to earn 1 billion, starting a business should start from 1000 dollars

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Lead: The advantage of creating a small company is that you have a high degree of concentration. One of the biggest mistakes you can make is to set yourself a goal to create 1 billion dollar startups.

The idea that most entrepreneurs dream of creating a company worth 1 billion of dollars is understandable, after all, who doesn't want to be the next Steve Jobs or Mark Zuckerberg? But Apple, Google, and Facebook, which are like stars in the eyes of entrepreneurs, tend to view themselves. Some entrepreneurs have yet to make a profit, imagining their own viral expansion and getting millions of of users.

All the hopes and visions of the world will not make you a step closer to your 1 billion dollar company goal. In reality, it is one of the biggest mistakes you can make to set yourself a goal to create 1 billion dollar startups.

Gary Chou, a teacher at the New York Institute of Virtual Arts, teaches how people can create a start-up company in a completely different way. His entrepreneurial design course has a non-traditional syllabus: Do not create a real company in a repeatable, sustainable way for the creation of a fictitious 1 billion dollar company, even if it costs 1000 of dollars, but is profitable.

By creating a 1000 dollar start-up, you can get three valuable lessons.

1. You can feed yourself.

If you work for someone else, or if you rely on an investor to run your business, you will naturally not be so focused. Your autonomy and creativity will also be required by others, strictly limited, and at some point you may not be able to be true to your heart in order to achieve something.

Self-independence can help you release yourself from outside constraints, and the first step in your own independence is that your start-up can make a profit. If you can afford to pay your rent or buy a ticket, you can at least keep yourself out of it, and of course it makes a lot of sense to yourself, and this feeling of excitement and surprise will push you even harder.

2. How to create a business

Take the author's own company Idonethis as an example, in fact, it takes time to create a business. We were really excited when we got 1000 dollars in sustainable income. But when we reached this milestone, I realized that the time that we were waiting for was not wasted. In the meantime, we figured out how to build products that people are willing to pay for, and how to push those products to customers.

If you focus on building the next 1 billion dollar company, you are likely to be pinned down and immediately cashing in on the commitment to the investor, rather than concentrating all of your abilities on how to make the first 10 dollars. The problem is that running a company and financing is a completely different thing. I have seen many founders of companies who can get millions of of billions of dollars in their seed rounds, but in the end they hit Waterloo when they created the company.

Let businesses operate in the right order and learn how to create a company without millions of dollars in investment. This will bring you enough experience, reliability, and credit.

3. The 1000 dollar company may be bigger than you originally imagined.

Considering a big 1 billion dollar concept is actually limited, because it can lead to some bad ideas. Well-known investors, and also Paul Graham, founder of Y Combinator business incubator, said that good creative ideas are often called "toys," and that ideas are always overlooked because you don't realize that these ideas are a 1 billion dollar opportunity.

You see, people are willing to pay for their innocence. Take the time to find out what is worth the risk, and when you have many customers, the chances of success are higher.

One of the best ways to build a big company is to start small and step towards success.

So how do you build a 1000 dollar start-up?

When I was building my own start-up company, I got some lessons and gave my first-hand information to readers:

Focus on a clear value theme. The advantage of creating a small company is that you have a high degree of concentration. Find a "pain point" and a customer base to create a solution for them.

For the 1000-dollar start-up idonethis that I created, our products are simple, simple and even ridiculed, and our creative ideas are challenged to think that no one is willing to pay for our products, but I am well aware of these problems and will try to solve them.

Sales should be prior to development. If you want to make this 1000 dollars a sustainable income, then it means to learn as quickly as possible what customers want, and how to make customers willing to pay to buy your things.

Lowest possible price. The question of how to price a product could plunge the company into endless discussions, which would delay the release of the product. In fact, this question is not important, because the price of the product can be adjusted. It's really important to be sure that people are willing to pay for the services you offer.

You can publish a minimum price plan first. You may not be able to make money right away, but before the company moves forward, it's something you have to learn. Don't be embarrassed to start a 1000 dollar company---Creating a successful small company is much better than building a big business that ultimately disappoints users.

Okay, are you ready to start your own business?