Enterprise site What should be done to be a successful enterprise station

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The author in five years ago began to help the Enterprise website, and then to the network marketing industry, and now back to do the site, some people say I am not a history of retrogression, I do not think that this is the need for enterprise development, now do the site and five years ago to do the site is not the same Now the company's requirements for the site is not just big flash, big picture of the kind of image display site. Enterprise requirements in the site image display at the same time, more important is to let the site become its own sales tools and sales channels, so that the site become the enterprise's money-making machine. The previous site is more important to pay attention to the beautiful beauty, the Boss can tell the beauty of the ugly, so now the site owners how to judge right and wrong? In the end, what is the current corporate web site is reasonable? The author of their own years of experience in building stations and network marketing experience simply said three points, to give everyone a little help.

One, the website design conforms to the search engine optimization rank, in the search engine has the performance to be good

Search Engine Optimization Ranking is one of the most important means of Web site promotion, all marketing-oriented enterprise site to meet the first SEO, mainly in the following areas:

1, the foreground all generate the HTML static page.

2. The title and meta tags for each page can be customized.

3, the website information highlights the key, detailed introduction enterprise product and Enterprise's characteristic.

If an enterprise website does not design from the angle of SEO, do well after, still need to spend a lot of money please professional SEO company to optimize the website. Will waste a lot of time and money, so the best business site directly from the perspective of SEO design.

Second, the user's good experience

The website is not the artwork, must not design hazy dim, lets the customer look the eye to spend, must design clearly, the user-friendly browsing. The main features can be expressed in the following two aspects:

1, the overall structure of the site and the layout of each page reasonable, code concise, as far as possible not to use animation and large pictures, neat pages, page Information Express clearly. Let the customer an Internet station, know what the company is doing, what products and services.

2, the download speed of the website is fast, the region can maintain the speed of equilibrium. (for example, the general site space exists in the domestic north-south telecommunications and network interconnection of the access speed is uneven, the speed of access at home and abroad problem).

Third, to be able to better convert visitors to customers

1, in the obvious location to leave contact, to facilitate direct customer contact.

2, with the tools of marketing support, can be active, timely, convenient and multi-channel communication with visitors, can analyze access to user status and needs.