Fitness application Endomondo Develop a quick fitness version of Facebook

Recently, according to foreign media reports, social fitness tracking service Endomondo since its launch in 2008 has been rapid development by the user's favor and sought after, and the recent pace of its development is very rapid, by the industry and the extensive attention of users.

The company team just announced on the official blog that Endomondo registered users to break 10 million, considering that since the beginning of 2012 the service registered users have reached 3 million, so the current performance is not surprising.

In fact, Endomondo is a personal trainer and a bit like a fitness version of Facebook. Users can track their fitness data based on the Endomondo mobile version (support for iOS, Android, Windows Phone, BlackBerry, and other versions) and share them with other community fitness enthusiasts. Users can motivate each other by posting comments, and can challenge their limits by responding to other people's challenges.

Endomondo co-founder Métruc (Mette Lykke) attributed the continued growth of the service to the promotion of social factors. Endomondo added 20,000 new users a day, she said. "Most users build social relationships through fitness themes and friends, family, and co-workers, which can maintain a constant fitness passion for users," he said. In fact, as users build more relationships, our services can also inspire a user's passion for lasting fitness, and this is also the driving force for Endomondo to keep growing, "Métruc (Mette Lykke).

To celebrate this milestone, Endomondo released some new user data, such as Endomondo daily tracking user fitness data up to 250,000 times. Given that Endomondo is from Denmark, it makes sense that its 75% users are from outside the United States. In addition, since Facebook released the love-it-or-hate-it timeline, 50,000 copies of Endomondo fitness data were shared on Facebook every day, and Endomondo traffic increased by 150%, This is another social force that promotes Endomondo's continued growth.