"Cool News Faction" Entrepreneurship: Sing, how the gods shake the birth of

Be a boxer or not be present at all. ”

This is a group of entrepreneurs who are not so prestigious. They have tried to create a big scene, but experienced a painful lesson, many people subsequently on the entrepreneurial road several times wasted. But like "Armored Steel Fist" in the abandoned but eventually the small robot, they are not born sparring, mobile internet is the stage of their renewed energy.

Chen and Wu Shichung used to be a pair of entrepreneurial partners, 7 years ago, the two people jointly founded a cool news, "life search" concept of a flash, but also in the company in the trough when both outs. After several changes, they have entered the mobile Internet, the former do now popular mobile phone K song application "Sing It", the latter has become a gourmet search application, "God Shake Shake" founder.

The founder of Cool News is not only Chen Wu two people, there are a group of cool in the turbulent period to leave the product and technical elite. Compared to the domestic famous "Google (Micro-blog) entrepreneurial help", or a lot of attention to the NetEase entrepreneurs, "Cool News faction" slightly low-key, but this group of people who have fought together after a different setback in the collective choice of mobile Internet as a new battlefield.

Zhang Yixi, the original Cool News Technical committee chairman, he left the cool news after doing a real estate search website Room 99 (merged original Cool News property), but since policy changes cannot continue, he has instead started a byte-hopping company focused on mobile apps for social data mining, such as "Today's headline", a personalized reading of 7.5 million active users.

Zeng Tingkun, used to do technology development in cool news. Farm game when he left Cool news, and others jointly set up a game company play Crab Technology, as CTO. The company launched last year, the mobile game "big Masters", is currently the Apple App Store one of the best-selling games, the monthly income of more than 20 million yuan.

Zhouqingsong, original Cool News real estate search product manager; Grim, original Cool News senior engineer. They used to move from cool to 99, and last year started 517 travel networks, and recently launched a "travel diary" of mobile apps.

Incomplete statistics, 2008-2009 years before the departure of the former cool news staff nearly one or two years has founded more than 10 companies. Although most of them are still outside the limelight, several of these bursts of star apps have started to focus on the entrepreneurial community, which has an emotional bond with the early cool news experience.

A group of entrepreneurs frustrated with the Internet's vertical search, now collectively in the mobile Internet glow youth. What lessons have they learned from the ups and downs of the past few years?

Cool News

The cool news of the Chen Wu era is the perfect deduction for a "hot money darling" of the ups and downs curve, the once famous start-up company with train ticket search started, has a dream start: a year to melt tens of millions of dollars in money, and try to create a big scene in the Life search field. But only three years, the wonderful dream is met the reality setback, cannot find the business model, the fund runs out, the layoff, in 2008 years, the cool news announced abandons the original route transformation online traveling, Chen and Wu Shichung successively sadly leaves.

After leaving the cool news, they were not able to get rid of the search knot and path dependence at first. Chen went to Alibaba continue to do search research and development, and then jumped out to continue to venture, he first based on the search technology to do the Electric shopping promotion website Most Amoy, failed in a few months. Wu Shichung also toss a period of time after the creation of the music and the interaction, the original product form a bit like the original cool news of the restaurant search, but also made a SNS community, do not smooth. Until Chen did sing it, Wu Shichung changed to do the food God shakes, began to slowly fire.

Other "Cool News" entrepreneurs are also more to search or cool news complex. Zhang Yixi's reading application, "Today's headline," is at odds with the way the information is subscribed, at the core of information aggregation and data mining. "He does the product or use the technology of search engines, with the original Cool News (IDEA) is the same." "In Chen's view, Zhang Yixi is the most dedicated search person in the cool news faction." Even Zhouqingsong and grim, they founded the 517 tourism network seems to have nothing to do with the search, in fact, also from the Chen in the cool when the project of the tourism community "play together" in the inspiration.

But they are no longer likely to go the same way as cool news. This is a mobile internet era, but also a new era.

"The internet has not had much chance, and it is very difficult to build a new brand on the Internet." It's not a matter of personal ability, it's no longer related to ability. ”

Chen said to Tencent technology.

Sing it May 2012 31 online, more than tens of millions of users in a few months. In Chen's view, mobile Internet is a blank, there is no thing has been determined, every application has the value of survival space, as long as the cut to a part of the user, that part of the value.

Zeng Tingkun The reason why he chose to start a mobile phone game. Now the layout of the page and the end of the tour has been very stable, the new participants face the threshold will be very high, and promote the cost is not cheap, compared to the mobile game has just begun, full of opportunities.

But it's not easy to really do something. Zeng Tingkun Entrepreneurial Road after three or four years of hard days, with Wu Shichung words is "hold big recruit", until last year launched "Big Masters". The public figures show that in the December Apple App Store China revenue list, "Big Masters" ranked second in 4.23 million U.S. dollars in revenue, which is a leading domestic mobile gaming products.