Foreigner and you share the experience of foreign trade website construction

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As one of the three carriages of China's economic development, foreign trade is the most important, and the future development of foreign trade still occupies the forefront of national economy. Compared with the economic growth of foreign trade in a straight line, the development of domestic foreign trade Internet has not reached the speed of the economy, especially as the foundation of corporate network of foreign Trade website construction. Focus on Foreign Trade website construction and overseas Network marketing experts, senior French it technician Larry from the macro and details for you to share the experience of foreign trade website Construction:

The website style is suitable for the foreigner to read

The reason is simple, like when you see a piece of bread, strange ugly very easy to let people have no appetite, enterprise site first first eye is very important, the style of the page directly to the viewer intuitive impression, the foreign website general overall style is relatively concise, tonal simple prominent theme, the font is clear, the website layout is very clear, Do not use too much flash technology, with the domestic web site is still relatively large, do foreign trade site companies are best to refer to the world's top 500 corporate websites.

Two. Website visit speed

Foreign trade sites are for foreign customers to browse, the general domestic enterprise sites are placed in domestic servers, domestic customers open quickly, but abroad is not necessarily fast. In foreign countries because of the special network management reasons, often caused by many other states are inaccessible. So early server host selection is very important, it is recommended to put in the United States or export bandwidth data very large Hong Kong.

Three. The theme of the foreign trade website is products and services

The purpose of foreign trade is to sell their products, then foreign customers visit the company's Web site, that is, in order to see products, interested in products, will continue to look at the company's other background information. Therefore, the entire site's content organization and home page layout, all need from the customer's point of view, to the product to attract customers, focus on products, not to the fancy pages to retain customers, but to retain customers products. Customer optimistic about the product, the idea of contact with the company, foreign people like to use email or online message or phone, with the domestic use of online QQ is not the same.

Four. Language application

The English version of the domestic enterprise website is the Chinese version of the translation, and many enterprises translation is very blunt, please professional language translators to check your website, read through your foreign language website, it is necessary to line grammar with overseas customers reading, this work is very important. Currently heard that there are many corporate websites with GOOGL or other online software translation, which is a great disrespect to customers, it is conceivable that such a site so that others read often unintelligible.