Haier Maglev slogan recruit nearly thousand to create HVAC industry development?

In the era of information explosion, with a word to let consumers remember the brand and products, has become more and more enterprise problems. Recently, Haier magnetic levitation central air-conditioning network on-line "A word of the ' magnetic ' force" activities to the magnetic levitation slogan collection to stimulate the wisdom of netizens, so that the project-type energy-saving products become the focus again. Since the beginning of the event, the official platform has collected the original advertising language nearly thousands. (Picture: A word "magnetic" force activity official page) It is understood that since last week, "a word of the ' magnetic '" activity since the start of its interactive and interesting in a short period of time attracted a large number of netizens attention and participation. This activity not only becomes the netizen expression ego, highlights the individuality the high quality platform, also lets them understand the present most reliable and the energy-saving central air-conditioning product. In the support of various netizens, the main energy-saving 50%, 0 friction, 25 lasting use of Haier maglev central air-conditioning harvest a large number of classic slogan. The straightforward type Netizen "does not have the benefit to adjust" to serve "the Haier Maglev, one more than four strong", the movie fan "Liu Zhengwu's Blog" releases "The Change ' the frequency" the King Kong, the energy saving strong ' drops ' ... "Cloud in the Wind", which has 6 years of experience in the HVAC industry, says: "Fresh and interesting, for the first time involved in this activity." The cold, abstract machine became grounded. "And the HVAC designer, Han my father-in-law," said, central air-conditioning enterprises can be so close to the people of the relatively rare, for the warm circle layer, this is another way to recognize the brand and products. (Pictured: Netizens spontaneously create slogan posters) after the two sessions, "Green building", "Green China Dream" and other concepts were put on the official and the people's "agenda", and the HVAC industry also opened the "Energy Saving and environmental protection" stage of contention. In this competition, many central air-conditioning industry businessmen tend to be in the traditional advertising and offline channels to inject huge sums of money, and the industry's first to achieve the Maglev Central product serialization of Haier, then choose to connect the Internet, and users to direct dialogue, the way to solicit public opinion to popularize the concept of energy conservation. This activity continues the Internet thinking, uses the form of the content public raise, realizes the Enterprise and the HVAC designer, the profession user and so on related personage's accurate interaction. Because of this, the network-oriented users of the slogan collection activities, won the reputation of "create the industry precedent", I believe that will trigger and promote the industry and users of the interconnection. According to the briefing, the event will continue until August 29, when the organizers will be from the wisdom of thousands of users of the crystallization of the selection of 10 strong slogan, and according to the cumulative score released the strongest "magnetic" force slogan. Industry experts said that the event will lead to positive HVAC industry upgrades, but also the industry as a whole to the era of the key step forward to the Internet.