Handle NET "Every day 315", establish the brand connotation of good faith management

When we talk about group buying industry for the last two years there are some topics worth discussing, we will notice the handle net . Back in November 2011, the handle Nets in Beijing first opened the "12315 Green channel", a three packs of products extended to the service upgrade of the revolution to begin.

12315 Green channel for the rapid processing and resolution of consumer disputes, to create a harmonious consumer environment, maintenance of consumer security, to provide consumers with convenient, efficient, high-quality dispute resolution services by the vast number of consumers are well-known.

After joining the 12315 Green channel, the handle net the city trade and Industry Bureau 12315 Center or Network Supervision Bureau receives the complaint, the telephone, the network distributes handles the net local customer service responsible person, the Protection Department Commissioner will coordinate each department to handle the customer to sue the incident, and proposes the solution and the consumer to reach the settlement in 48 hours, and will the city complaint processing All by the Department of Conservation Commissioner responsible for the return to the city business sector.

"Integrity first" as the industry service standards, related surveys show that most consumers are dissatisfied with this, the most important part is the lack of transparency of the results of services. And handle nets in the first to join the 12315 Green channel, all complaints processing results will be returned to the business sector, to a large extent, to solve the problem of consumer complaints, "resolve not satisfied", "unresolved" and so on.

Survey agency data shows that the main reasons consumers love to buy the main reason is two: first, the purchase price is lower than the lowest retail prices of products, the second is the quality of products and services can be effectively guaranteed. However, the most dissatisfied consumers are mainly concentrated in the "after-sales service" aspect. In the recent two-year group buying enterprise development process, although this issue is often referred to the discussion, but there has been no quick and effective solution. Until recently, the handle network announced in the country 10 major cities opened 12315 Green channel, the consumer "after-sales service" into a new stage, handle the net "every day 315" concept fell to implement.

Industry personage says, handle net joins 12315 Green channel, have relevant competent department's support and supervision, handle net integrity, safety net buys will be able to fall to carry out, at the same time, handle net also set up a complaint center specially, form Pyramid service system, through the Consumer Rights Protection Department to solve the serious complaint, Not only can let the consumer in the handle net buys to obtain the rights and interests safeguard, simultaneously has the milestone significance to the enterprise to establish the Integrity management brand connotation.

Handle network joint Industry and Commerce Department to build a network to buy the integrity of the security environment, in the establishment of industry brands also embodies the responsibility of the handle network enterprises, the formation of "Handle mode." Li June, deputy director of the State Administration for Industry and Commerce and Consumer Protection Bureau, said: "The network economy in encouraging development, but also to standardize the management, business administration will push the" 12315 "into the enterprise, education and guidance of qualified enterprises to strengthen the sense of responsibility, legal awareness and self-discipline awareness. ”