Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
At present, there are many webmaster is doing blog site, especially many novice. Because the blog is relatively simple, the need for energy and technology is relatively small. However, as far as I have been observing the real blog webmaster really very few, most of the blog stationmaster almost all went into a very big misunderstanding. This misunderstanding directly affects the entire site's operation and development. leading to the end of most personal blogs.
If you are doing a blog for your own entertainment, there is no discussion here. But if you really want to create a personal success and make money blogging. Then I hope you can carefully read this article, after reading immediately according to the main points mentioned in the article to readjust the strategy. Maybe you can really make a really successful blog site.
This tutorial is divided into three sections:
First: The idea and construction of building a station
Chapter II: website operation and Promotion
The third article: Website marketing and profit
In fact, a lot of things can be used to run other websites, so even if you do not blog site is also very necessary to see.
The length of the article is relatively long, the first article is some basic things, the purpose is to facilitate the novice. Because there are a few webmaster in the micro-letter to ask me to send a tutorial like this, I feel that we need to start to finish writing. For the basis of the webmaster is more wonderful is the back two, but the show must do a full set, not to mention the tutorial. Right.
These tutorials are mainly to provide ideas and methods mainly, technical aspects of the blog because of the program is more, so we can not speak one by one. Be sure to recommend a program, I recommend using z-blogphp. Because this blog program is more suitable for Chinese use, I have tested many blog programs after. I feel this is more useful. The disadvantage is that this version of PHP has not been developed for a long time, there are some bugs, but their official technical forum is very good, there are problems posting Basic will reply to help solve. OK, let's get down to business.
Build Personal Success Blog new station ideas and construction:
1: Blog positioning-Find out who our blog is for who to read?
Start to do the station before we first have to locate a good blog direction, that is, my site is to those users to serve, to those who see. This we must be fully considered well, because this will affect your next promotion and operation direction. In fact, the biggest feature of blog is to attract fans, so do not be used as the industry or the concept of portal site to do blog. Otherwise you do not want to do a blog, directly to do an industry station or something on the line. You have to let these visitors madly fall in love with your resources, then your blog is successful. There is also a combination of their own advantages to do, to make their own characteristics. The thought of this resource will soon come to mind. Or waiting for your update on time every day! And when you have these fans, you're great, and they buy what you recommend. These visitors are your biggest resource of change, and big manufacturers will rob you to cooperate with you. And you can have wealth without doing anything. What kind of people you can attract and how much money you have. So be sure to think about these things before you do it. But no matter what you think, remember that your goal is to accumulate fans and circle people to your place, which is the fundamental point of blogging.
After positioning, you will help your blog a beautiful, easy to remember the name. With a and your blog first off the domain name can be. After you think about it, register first, then apply for a record. The website can be used immediately. Novice does not understand domain name where registration is good, I suggest you to 22.cn to register. All my domain names are registered where, they in the domain name aspect I think is still quite outstanding. Now for 551 years of. com, try to use the domain name at the end of. com. This international domain name facilitates memory. (If the fame is big enough and the fans are plenty, I recommend this 22.cn.) is likely to become an advertising revenue. Recommend good things to users not only users thank you, merchants also pay you. This is to have fans, have the power of popularity, if this article is wildly reproduced, I hope 22 over there to pay some publicity fees, hehe!
2: Blog Design-based on the preferences of the target audience to design
After positioning these people, we can design the layout of your blog according to these people. For example, I am now planning to do an IT class blog, you have to follow this type of people like to design this blog. You can't just hang out with a non-mainstream template, right? If you don't know how to design it, the way is to go to the websites and blogs frequented by these people. See what features and benefits they have. You should at least stroll around the top 10 of the industry. I guess you'll have some ideas after the stroll. Then make a general framework, and then find some it-class friends to see. Let them give some advice.
The design of the website as simple as possible, clear, let a person open to know you this station theme is what. This will have a good user experience. Blog SEO optimization can be referred to: "Baidu Search engine Optimization guide," the most authoritative is he now. It's certainly not wrong to follow their guide.
3: Content building-providing valuable content to the target population
I want to focus on the content, because content is your entire blog's core competitiveness. If you do not understand what is called core competitiveness, I suggest you first Baidu. In other words, it is one of our most important things. We should not only make the content of this field excellent, do fine. and make their own characteristics. Talking about here, we can actually go to see a lot of blog in the content of a few big problems.
One, the content is disorderly have no characteristic (do not know what you are doing, East one, west an article has no characteristic)
Second, the content is worthless, all are reproduced in a few major portal stations, street know Lane smell news. (I'm not going to the portal to see it?)
Third, self-righteous original content, no readability. (Let a person immediately put on the label of inferior products, never come again.) )
Four, silly false original content, (you read it again to see if you can read it?) you may have to go insane. )
If your blog has one of these problems, it's a futile effort to do it. If you say, I have a lot of keywords in the second third of Baidu, Oh, how is it over? If you really want to be a SEO flow station, it is recommended that you use the CMS program to do. Do all kinds of long tail words with a special topic, and the effect is 10 times times better than what you are using your blogging program.
I do not agree with some people's point of view is to do blog must write original what, do not write there is no traffic, do not write there is no weight or anything. Greatly misled some novice, but also harm China's personal website development. I here is a suggestion, can write their own best, can not write do not do internet garbage Ah!
Do you want to think about whether your site is a search or is it for people to read? Is there anyone who can read the mess?
For beginners or some poor writing skills webmaster, I suggest you do not original. Because you do not write hard to force yourself to write, there will be no repeat customers.
But you really want to do the weights at the beginning. I do have a way to write the original you write in a relatively hidden column. Do not display on the home page. You can note that the content is not for people to read. Please look back on the page and read the words. If people are not careful to see this content may not only not hate you will also be impressed with you. Of course, if your writing skills are good, then spend more time writing something that is less written and useful to the user. There are also things that you can't see on some big websites. Then you can make your own unique blog. Like Lou's blog, he used his own unique insights for the webmaster to provide a lot of quality original content, thus winning the majority of webmaster recognition. Become a more authoritative in the industry and well-known Webmaster blog brand station.
A lot of people will not understand, just not say not to reprint, now said not to write the original. What's going on?
The above mentioned is not to reprint the news that can be seen everywhere, you always go to those several portal station reprint some people have already seen things, this is not interesting. Baidu is also the most annoying such a station. So if you don't write your own content. There are other ways you can solve the problem in your content. Do not be greedy and convenient to reprint what everyone is reproduced in the things. You don't write. You're going to have to spend some time with other people's blogs and small local stations, or some foreign websites that reprint high-quality, and very unique content. There are a lot of content in fact are mainly based on pictures, find some good-looking, interesting, valuable map. So people will feel your content is good.
As if this station he is a special reprint of some foreign content, fried egg nets This station to do very well. I have a few friends who spend almost 2 hours a day on the top, and all of his fans are loyal. Almost every day. And after reading you will also look addicted. It is dedicated to foreign reprint some useful, interesting content and then translated into Chinese, provided to fans. This kind of content is rarely seen, and users like to read. Because of the long-term provision of quality, unique content, let him have countless fans. So it became a great blog name station. Therefore, will not be original, the same can create a successful blog brand.
If you subscribe your original energy to 100 dozens of news feeds per day. Every day you only need to select a few of the most exquisite content and share your own point of view is enough. Write an original words on a day can be, reprinted stations to win, 3 to 6 per day the most appropriate. You can also add your own point of view to each reprinted content, which will better conquer the reader. People have feelings, if you use your kind, honest heart to evaluate every news. The reader will be conquered by your spirit. They will also spread your spirit. So that you truly become a brand. Long-term use of high-quality content to cultivate these fans of the reading requirements and habits, they see the content of the site is almost, you think they will do?
Baidu said: Baidu is always standing in the user's perspective to evaluate the site. Users like, Baidu also like your station. If a lot of people like your station, and in Baidu can not find your station, it means that Baidu is not professional enough authority, then he finally lost users.
A lot of stationmaster usually spit slot: why my original article is reproduced by other station, his rank is better than me, even did not collect me at all. Now I can tell you why, because users like their site more. More believe that their content is valuable, more willing to visit their website content. So Baidu is also no way, he must stand in the user's perspective. Only let others in front of you.
I'm not afraid to tell you what quality articles I've written before. Baidu only included a piece of my. But you see my backstage data you will be startled, every day search the webmaster network and Related keywords came to find my Site a lot. In my operation of a short half a month, the word webmaster net every day for me to bring more than 100 Baidu traffic. (SEO is not the highest level and you than the popular keyword rankings, but to turn themselves into a hot keyword) and back to more than 40% visitors, directly into the Web site accounted for 60% or so. My webmaster network to now have no keyword rankings. But every day from Baidu to the flow of at least 200. The average visitor stays at about 10 minutes per day. Most of my original content is the starting point of other stations, the rest of the content is reproduced. But not long after Baidu he must give me weight. Or do you imagine a user who can't find the station they're looking for with Baidu? So, active access to the site ranking is very important, you can refer to: Baidu official view of the active access to users
Site and content is done to users to see, do not think smart, do some people do not want to see things out. or reprint some of the junk information that is visible everywhere. Whether you are an original blog or a reprinted blog can attract fans because users don't care where your content comes from. Only concerned about their usefulness. The above 2 cases is the best example, their victory is also in the content!
5: Server Selection and online
After the local production of good sites and initial content, we can buy the server online site. Blogging with a server is too wasteful, you can use space or VPS. Use space if you're a good cook, so you don't need to get too much out of it. A bit of the basis of the proposed use of VPS, because the free installation environment can also build more sites, there must be installed and set up a good security software, it is recommended that you do not use 360, the use of security dogs will be a lot of professional. If you do not know the installation environment, I have a PHP one-click installation of the environment package. Just point to install it. However, the basic Space Chamber of Commerce helps you to configure the environment. Some webmasters are directly installed on the server side of the construction side of the line. In fact, this is not good, if you must hang on the server to make the suggestion that you do not use your domain name hanging, and robots.txt set up to not let search crawl your site. Official online submission of the search when the best site has 50 to 100 content, so that the search will pay more attention to your site. Go online and submit your site to each major search. Here you can refer to the song Blog's Submit search entry encyclopedia. Here I suggest that if you really want to do a good blog, please do not use inferior space, also do not map cheap.
After the on-line to want to quickly be searched, then you can go to build a point outside the chain. Let search can crawl to your station. It is best to find a few high-quality stations to help you add a link. It's OK if you can't add a few days. At least you can let spiders crawl to your site first. If you do not have a stand, others do not change. I teach you a trick, you go to tell him: you only need to help me hang 5 days. I'll hang you for 1 months. or 2 months. or where to give him an ad bit or something. Do not want to be said not to change your gray head gray brain ran, but also curse the family stingy. You can totally use your wits to get him. Anyway, you do not have any resources and value to help him put some things do not matter, but you let people see your sincerity. Find a few good outside the chain, your station may be included nearly half a month, you will achieve the purpose.
Summary: In fact, it is to let people know what is the purpose of blogging. You're going to build a fan. So please take good advantage of the direction of your website and high quality content. In order to achieve the ultimate profit. In fact, take my tutorial, I can add 10 of recommended ads. If I had enough fans, I would be able to earn tens of thousands of advertising fees with a tutorial article. And not only the novice thanked me, the bosses also send money to me. I'll be able to travel with the money and the size. (This is just for example, the goal is to let everyone know that we do blog) These will be mentioned in the next 2 articles, so we do not say more. Finally, keep in mind that building high-quality fans is your ultimate goal.
This is the first part of this article, because it is a basic article. is also to provide the main idea, so we want to see the back of more exciting operations and profit article 2 words. A lot of attention to my site oh.
(Author: Mutual transfer webmaster Network-Mammon Micro-letter: a11286685 Reproduced Please specify the author and Source: http://www.huchuan6.com/caishen/1589.html)