How to get your site to share the World Cup traffic

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The four-year World Cup has finally begun tonight, from the beginning of the month, the eyes of the world are staring at the black and white elves above. Our daily lives are also related. Therefore, the World Cup will be the next hottest topic. Of course, it's one of the hottest topics on the web. A great deal of traffic is generated every day. From every door, each video site to the World Cup input and staffing to be able to see, we all want to get great benefits from the World Cup, otherwise, Sina, NetEase, Tencent is also in Baidu above do keyword ads.

Then, as a personal webmaster of us, how to use the World Cup brought over the opportunity, so that our site traffic has the opportunity to multiply it? The answer is, of course. Because, the current all is related to the World Cup, then, with the World Cup-related keywords, long tail keyword will be numerous, optimized, good use, every day from the search to bring over the flow is also doubled.

Next around how to use content relevance, optimization, timeliness, etc. from the search to get traffic. For example, if you do mobile phone themes, such as The Magic Show Bar (www.moxiuba.cn) category, then, your latest update content as far as possible with the World Cup, and the theme of the name as far as possible to meet the user's search needs, such as "South Africa World Cup phone theme", "2010 World Cup theme South Africa World Cup theme "and a series of long tail words. Then, in the form of a special topic, these themes are strung into a good web of content, in this way, nothing but Baidu, search or other, or other search for this with the original good, and timeliness, but also to the topic, very good optimization of the internal links, therefore, will be within the search to get good flow.

In fact, predicting the user's search needs. When a certain player has scored a goal, or a malicious foul, it's definitely a hot topic for tomorrow's search, so you can get a good flow or a forecast for the upcoming game, such as France vs Uruguay, and so on. Are people's attention and expectations, such as sports competitions, such traffic is relatively large. For the video site, you can optimize the game video live broadcast, game videos and so on.

Therefore, generally in the network promotion or brand marketing, programs, major activities, sports competitions are better promotional opportunities, because in a short period of time can have a large number of user groups to focus on the same thing, and generally can predict the user's industry.