How to promote the Web site to identify your promotional objectives

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

As a novice webmaster, the content construction and promotion of the website is the most important two work, the content construction aspect believes everybody has own method to let own content enrich, whether is the reprint article, the news, or the false original, or simply lets the user produce itself, can quickly let the content accumulate. But the website promotion is not that simple thing, must the careful analysis, insists the implementation, can guarantee its promotion effect, today tells everybody to tell the novice how to promote your website.

Don't be anxious before you promote your site, first of all, be clear about your promotional goals. I personally generalize the purpose of two kinds: traffic promotion and image promotion. Traffic promotion as the name implies is to increase traffic for the purpose of promotion, and image promotion is to establish the image of the site, improve influence to promote.

I. Flow promotion

Traffic promotion has some recognized methods: forum promotion, SNS website promotion, microblogging promotion, QQ Group promotion, search engine promotion, RSS promotion, bookmark promotion, website navigation promotion, blog space promotion and so on. It is said that someone has summed up 100 promotion methods, but basically the same, as long as you can master a few promotional methods, adhere to the ultimate, it is enough.

According to my experience, often used or microblogging promotion, QQ Group promotion, search engine promotion, Web site navigation promotion and blog space Promotion. There are only a few ways to look at it, but it's enough for you to get busy. If you are only a general in the use of each promotion, so that both waste your time, still do not see the effect, simply not as focused on those several ways, but also can effectively improve the effect of promotion.

The above several promotion methods are absolutely enough to bring you considerable traffic, if you are novice, then directly to research, implementation of these several ways to promote the absolute let you go a lot less detours. Simple for these several promotion way order, to effect most basis, search engine promotion > website navigation promotion > microblogging promotion >QQ Group promotion > blog Space Promotion, but this is not absolute, just according to my personal data, perhaps your microblog promotion best, Then it is possible to go beyond the Web site navigation promotion, all promotional methods are a truth, adhere to the extreme, you can maximize the effect.

Ii. Image Promotion

The image promotion is to enhance the website brand The exposure rate, finally achieves if you mention your website to each other, the other party will have the impression can. The image promotion method has the advertisement promotion, the soft article promotion, the news promotion and I burn the net promotion law and so on.

Advertising to promote the main to do is the picture-type ads, you can choose free, with some sites to exchange ads, this depends on whether the two sides can be mutually beneficial under the premise of implementation, or rely on your contacts to operate, the success rate is relatively large. And pay means you need to consider clearly, who are not rich and powerful, so according to your strength, do what you can. Individual or more recommend the use of Google ads or Baidu ads, as long as you set the parameters, you can get the maximum exposure rate. Offline picture advertising is still not suitable for novice webmaster use, upfront investment is too big.

Soft text promotion and news promotion principle is similar, rely on writing some articles or news to promote. Soft text to promote the preference of personal, in the form of knowledge dissemination to write, your site embedded in which will be more reproduced, more exposure rate. and news promotion in favor of the public, in the major media portals on the release of some news about your site, so that more people know your site dynamic, more like a net-style.

I burn nets to promote is a relatively easy way, you just put your website, blog rss sync to my burn nets, it will automatically include your article, and display in my burning net, for a large number of readers to read. You can get enough exposure if you set it carefully. If the nickname changed to the site name, Avatar also modified for the site logo, in the article page will be displayed in the prominent position. According to the observation, the general readers are more interested in the article will go into the hot text, in the hot article the number of Tim Wood is basically thousands, the attention of the high degree of even over million, then the exposure rate can not be underestimated, the implementation of intentions will have a good effect, but also to bring some traffic, is a good choice.

I hope that I summed up the experience of the novice webmaster help, but I still suggest that we do not just look at the move, to study, immediately after the practice, can have effect, practice more, naturally summed up their own set of promotional methods.