Indiscriminate "Weibo marketing series 10"

Source: Internet
Author: User
Keywords Weibo marketing they Gebin
Tags example group purchase how to marketing microblogging microblogging marketing training use

--Zhang Shule: "Lingbo micro-step: Super Perfect microblogging marketing" series (10)


One of the most important benefits of training with examples is the ability to quickly use the "Midas touch" principle to achieve ascension. I always thought that the best training was to wake them up and let them know what I wanted them to do.

At noon 11th, the promotion Commissioners worked together to achieve this.


Microblog issued by the Promotion Commissioner

This microblog basically achieves the characteristics of the people and interesting languages I mentioned earlier. Like me and Gebin in @ I will naturally indiscriminately forwarding, and 1781.html "> Product Poly NET Mister Gebin because see directly to their home site to do the promotion, naturally will be happy to forward, at the same time, this micro-blogging language a bit confusing, not directly to sell tea, but to sell elephants, Also in the form of gimmicks to attract a lot of attention and forward comments, just 4 hours and 116 of the forwarding can explain the problem.

More explain the problem is the promotion effect, I let the Business department do statistics, in micro Bo active 4 hours, tea group purchase sales than other time to two or three times times more, also let this group purchase in the second day, one after another breakthrough 1000 mark.

Tip: In fact, this kind of nonsense micro-blog language style or less use is good, because most people read Micro Bo is Yimushihang, the first sentence as far as possible or clear points, I recommend the use of the title model, such as: "Buy elephant bag sent upstairs." ......”

But soon, the next day there was a problem. The promotion Commissioners tasted the sweetness, the high morale began a new round of microblogging promotion.


The second day of Weibo

Only this time with the specific products, but only a maintenance account action, can be the same @, there are few followers, only 7 of the results of the forwarding and 116 times a day before the contrast. And why? The answer is simple, @ The strategy is very effective, but must not be indiscriminate to go to the others.

This @ people, I and Gebin in the previous microblogging forwarding are very active, but for me, http://www.aliyun.com/zixun/aggregation/7652.html "> Taobao Mall event is not very interesting, and Gebin as the Electric Business website Mister, It is not possible to speak for a competitor. As for other celebrities, such as Ma, Jack Yun and so on, perhaps they are interested in this matter, but I said to the promotion of the Commissioner of the cool words: "You think you are Kai-fu Lee?" You are Kai-fu Lee can get their forwarding. "And in which I also saw a forwarding:" Who is using Taobao's broken things to @ me, I will pull black who. ”

Obviously, the use of unskilled and taken for granted at the @ will make Weibo's influence drop, so be sure to use @ to be interested in and be sure to have real acquaintances.

Tip: How do you know someone who is not familiar? Let's see if his latest tweet mentions the topic you're going to spread. The easiest way is to use microblogging search, first search for what you want to spread the topic of the time there are some micro bloggers are watching, and then sift out to find fans popular or high rate of the microblogging master, and then go @ him, trouble him. The best thing is to sing his hair and let him owe you a favor.


#欲练神功 # Lingbo The first floor does not talk about how to send micro-blog, just talk about how to build a perfect microblogging marketing system, to good things, the first way, @ the micro-Bo Shen, this is not what you can understand the knowledge also. #凌博微步


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